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Bad Company 2 Trailer Smokes And Gets Smoked

Look, all I want to know is what does it smell like?

GameTrailers has the first trailer for DICE's upcoming sequel, Battlefield: Bad Company 2. Let's watch and discuss:

  


That's a very multiplayer-focused trailer, which if you'll allow me to be a Monday Morning Marketing Man for a moment here, isn't at all how I'd position Bad Company 2. Yes, the original game had multiplayer, and it was great multiplayer... but great multiplayer isn't what sets Bad Company apart from the 20 other shooters released every 15 seconds.

The original Bad Company made a name for itself because it had character. Characters, in fact. The members of Bad Company--Sweetwater, Haggard, The Sarge, and Marlowe (that's you)--cracked jokes and talked shit in an impressively non-macho way throughout the course of the game. As a big fan of the first Bad Company, the first thing I want to see out of Bad Company 2 is the cast. Show me B-Company all knotted up in some unwinnable situation, let Haggard say something about monster trucks or about how something "smells very clean," then show a bunch of buildings getting blown apart to remind people that the destructible portions of the first game are still pretty much unmatched. Bang, pow, coming in 2009, fade to black.

Or, I guess, "coming in TBA." No release info has been announced yet. But we do know that it'll be coming to the PC this time, as well as making a return to the PS3 and Xbox 360. Either way, expect to see and hear more on Bad Company 2 soon and expect me to continue to be excited about it.
Jeff Gerstmann on Google+
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Posted by Jeff
GameTrailers has the first trailer for DICE's upcoming sequel, Battlefield: Bad Company 2. Let's watch and discuss:

  


That's a very multiplayer-focused trailer, which if you'll allow me to be a Monday Morning Marketing Man for a moment here, isn't at all how I'd position Bad Company 2. Yes, the original game had multiplayer, and it was great multiplayer... but great multiplayer isn't what sets Bad Company apart from the 20 other shooters released every 15 seconds.

The original Bad Company made a name for itself because it had character. Characters, in fact. The members of Bad Company--Sweetwater, Haggard, The Sarge, and Marlowe (that's you)--cracked jokes and talked shit in an impressively non-macho way throughout the course of the game. As a big fan of the first Bad Company, the first thing I want to see out of Bad Company 2 is the cast. Show me B-Company all knotted up in some unwinnable situation, let Haggard say something about monster trucks or about how something "smells very clean," then show a bunch of buildings getting blown apart to remind people that the destructible portions of the first game are still pretty much unmatched. Bang, pow, coming in 2009, fade to black.

Or, I guess, "coming in TBA." No release info has been announced yet. But we do know that it'll be coming to the PC this time, as well as making a return to the PS3 and Xbox 360. Either way, expect to see and hear more on Bad Company 2 soon and expect me to continue to be excited about it.
Staff
Posted by theglobe88

first?

Posted by TimeWaffle

LAST!

Posted by TheKing

Middle!

Posted by JJOR64

Kick ass.  I still need to get the first one.

Posted by MetalGearSunny

I could hardly get excited watching that trailer.

Edited by daniel_beck_90

Agreed  , I loved Battlefield :Bad Company for its compelling single player , memorable characters and  its stunning explosions .

Posted by chuckimus

I kept waiting for Haggard to say something TOTALLY inappropriate and it never happened.  FAIL.  
Posted by TheMustacheHero

Cool trailer, but I want some Haggard.

Posted by Tru3_Blu3

I want Haggard.

Posted by Cloneslayer

I like how they said "specializing in online warfare since 1942". very cleaver Dice, very cleaver indeed

Posted by gingertastic_10

ahh i really hope that the haggard and gang are back..they are probably my favorite characters in any game,,but from the way that the first one ended i highly doubt it

Posted by spilledmilkfactory

not that great of a trailer really. i was hoping for something at least resmebling gameplay, and all of the blood splatter effects kind of make me wonder if DICE is trying to go for an M rating with this one. i certainly hope that they aren't. a blood and gore descriptor would kinda ruin the playful attitude that the first game achieved.

Posted by Meltbrain

Totally agreed, Jeff. I've been playing the living hell out of Bad Company lately, and the best part by far was the humour of the characters- like haggard running off into the distance shouting "THERE'S GOLD IN THEM THAR HILLS!" and "...because you love me... you know, in a 'plutionic' way". The multiplayer is great, but yeah it's totally not what they should be focusing on, every bugger who's ever heard of the name Battlefield knows it's about the multiplayer, so why not show off the campaign?

Edited by corgorav

I just wish it were more like BF2 or that they'd skip this and make BF3 (for PC, then port it to consoles). Also they should definitely make it 64 players (real BF style), at last for PC, though I quess it'd be really difficult to make maps for both those numbers unless done BF2 style but you know that isn't really scaling but something something.......  IMO a BF game without those  ~50-64+ player  matches really isn't that much different from other online shooters (those numbers give them the battlefield'-y WAR feeling cuz of all thats going on). To me lets say COD4 is a wonderful online FPS but not really a war game (MP aspect of it) cuz the small player numbers and maps just don't feel like war is going on.

Posted by WilliamRLBaker

I personally hated Bad companies multiplayer and its characters were forgettable and lame.

you had your self the unsure new soldier, then the token black fatherly figure, the explosives guy that liked explosives, the gun toting shoot em shoot em shoot em, and the nerdy com specialists.

Multiplayer every match was the same attacking team if good rush forward with tanks and shoot the crates engineers shoot em with rockets and ever one else cover and you could never lose and quite often the first batch of crates would be destroyed and by the time you spawned at the next base the enemy had all ready rushed that.
Then theres the fact like every single Battle field game multiplayer was comprised of pretty much the same map every time i cannot remember the names but battle field 2 it was the one desert mosk level and bad company it was pretty much the same level.

Edited by iAmJohn

I liked Bad Company's single-player, but the multiplayer pretty much was staying point for me with the game.  The story and characters were funny, but if I didn't want to see what happened with them (oh, and get achievements), I wouldn't have stuck with that game's not-so-good single-player.  Multiplayer, though, is one of the best Battlefield experiences out there, and I say this as someone's who's been with the series since 1942.


WilliamRLBaker: you obviously did not download the Conquest mode DLC. :|
Posted by rargy

The "DA DA DA D DUN DUN" is all i needed to hear.   Love Battlefield games.

Posted by JoelTGM

nice trailer actually.

Posted by baconbits33

ummm, looks interesting, I hope they actually incorporate a wee bit of gore in the game.... cause the whole "dust blood" was very retarded, but I agree with the review, we already have Call of Duty, Battlefield Bad Company is better off not being serious cause that's what made it so awesome. Like in one of the levels when your driving a humvee and there's explosions going off all over the area and your thinking to yourself: "Ah crap, I'm gonna die again...." you suddenly hear Haggard yell: "It would've been better if we had a Truckasauras Rex!!!" and you just burst out laughing at the ridiculously random comment.

Posted by Th3_James

bf2 pc was the best, bf2 on consoles sucked ass, bad company is okay

make bf3

Posted by RandomInternetUser

So.. there will be blood in this one?  I hope so, much more satisfying when there is blood splatter after sniping someone.  Only thing I didn't like about BC 1

Posted by Otzlowe

@ WilliamRLBaker


Just for clarification, there was no "Gun toting shoot em... etc" considering that there were only four squad mates (yourself included.) In fact, the person with the heaviest weapon was the "nerdy comm specialist" who wasn't a comm specialist and just happened to wear glasses. Also, Haggard may have liked explosives, but he was basically just loony, and tended to use his shotgun more often than not anyway.
Posted by TheFrostedGamer

hum. aiight.

Posted by lamegame621

I loved the first game. Very excited.

Posted by c1337us
Metal_Gear_Sunny said:
"I could hardly get excited watching that trailer."
Me either, and I agreed with Jeff I would like to now whats going down with B Company this time round before I start too as well. I liked the first Bad Company a lot and none of that was because of the multiplayer.
Posted by lamegame621

Wait...coming to PC? Hmmm...I must reconsider my options...

Posted by Gorillawhat

DOES HE GET THE TRUCKZILLA??? HUH??? DOES HE????



He does
Posted by Vigorousjammer

Screw this... Battlefield Heroes is where it's at.

Posted by svcheats1

I'm worried about this one. It looks just like Battlefield 2 but with the wicked explosions of Bad Company.

Posted by PTCoakley

The "1942" thing was pretty funny, if not cheesy. I'm glad this one is coming to PC, and as a really big fan of the first I'd like to see this one have 4P coop online, or at least some sort of cooperative play.

Edited by Al3xand3r

Very MadWorld styling imo.

Other than that, hopefully it's a good game. EA need to get their act together and decide what they want for the franchise though. We've got Battlefield Heroes, Battlefield 1943 and this coming. And they'll probably make a Battlefield 3, and add a sequel to 2142 on top.

Heroes is understandable to exist as it goes for a different feel, but the rest? Just focus the resources on one game and make it the best it can be instead, and you can do the other elements via DLC, they're bound to milk that aspect anyway.

Edited by MrKlorox

Ah yes. DICE always makes great use of the sub frequencies. I am now torn between buying this for PC, with all my favorite FPS games... or on Xbox 360 with my friends list. I'll probably get this for PC and 1943 for 360 since more of my friends list is likely to pick it up than a full priced game.

Still would rather have a full PC BF3.

Posted by Dethfish

BF: BC was one of my favorite games played this year so I'm happy there is going to be another one. The trailer was pretty dumb though.

Posted by cikame

yes, i played alot of the multiplayer, but the without the single player story i wouldn't have got it.

Online
Posted by Gorillawhat

If you had told me this was  a Battlefield 3 trailer, I would have believed you with the upmost confidence. 

But I'm sorry, that is not what Bad Company 2 should look like. The multiplayer in the first game wasn't even that great!
Uh oh, will it be multiplayer only? :(
Posted by TheDarkVoid

It looks awful lot like World at War loading screens...the way the move still images...lol.....not gonna buy this game in a million years!

Edited by Al3xand3r

You judged the game from a stylised promotional video that didn't even show the actual game? What are you on, must be good stuff.

Edited by AspiringAndy

ITS MADWORLD MEETS BATTLEFIELD!
WOO!
I actually really enjoyed Bad Company, it's odd that its coming out for PC though.
I would have thought that Battlefield 3 would be in the works by now.
This trailer was clearly made just to get Bad Company into the press headlines so, people that read sites like this will remember that Bad Company 2 is coming.

Posted by darthzew

Haggard was in that trailer. You gotta look closely in the part with the jeep and you'll see him in the passenger seat. This must be their way of reassuring us that they're still in the game. 


Either way, this would have been better if it were centered on the characters. 
Edited by Death_Burnout

errr...the multiplayer was the reason why I played it, i know the story was good and characters were awesome, it's just the multiplayer was amazing, when i could actually find a game that worked...that is why i am super glad this is coming to the PC.

I mean it might not make sense enitrely for the "Bad Company series", but for the Battlefield series? yes, focusing the trailer on multiplayer makes enough sense to me, it's what "old school" fans would expect.

Posted by Kazona

That trailer doesn't remind me of Bad Company in any way.

Posted by Reverseface

I just bought BF:BC the other day and am really enjoying it both SP & MP so if it's more of the same in the next game that will be cool, but this trailer was terrible you learn nothing from it, how about game companies start showing gameplay footage in there trailers again. -_- 

Posted by mussbus999

Really enjoyed the first one, trailer looks sweet.

Posted by BiggerBomb

Goooooooooooooooooooooold

Edited by BurningChimaera

Embedding a GT video? Doesn't that go against your business model? :P

And nice trailer, if a little predictable. Looking forward to BC2.
Posted by Grillbar

haha specializing in online warface since 1942

Online
Posted by Tarakun

PC version? I'll have to keep an eye on this.

Posted by InFamous91

cool...never played the first one though

Edited by Cerza

I am with you 100% Jeff. Everything you said is what made the first Bad Company special, and it's what this trailer should have been. 

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