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EA Reportedly Under the Impression You Like Their Sports Titles Enough to Subscribe to Them

New subscription service would offer discounted DLC, exclusive DLC, and presumably other things not relating to DLC.

EA has long been the leader in finding new, progressive ways to charge people for content. One need only look to last year's introduction of the EA Online Pass--a one-time use code that prevents used game buyers from getting online without paying a nominal fee--as a shining beacon of their groundbreaking work in the field of charging people for things. Many imitators have since come along, but few have displayed such capitalistic verve.

 The document in question.
Now, according to a consumer survey acquired by PastaPadre, PlayStation Universe and other sites EA allegedly has hit upon an entirely lucrative methodology of getting your money every single year. The document dictates plans to introduce a yearly subscription service that would tie into all EA Sports titles. For a yearly price--the cost is currently being bandied somewhere between $14.99 and $34.99--users will gain access to a number of exclusive offerings, including: == TEASER ==

  • Discounts on DLC
  • Exclusive DLC
  • An in-game and website-based "Digital Badge"
  • Ability to transfer paid content from older titles to newer titles
  • Early downloadable access to new feature titles

In practice, this actually sounds a little like the PlayStation Plus model for subscription-based gaming. Those who just want to buy a copy of Madden NFL 12 and not futz with all of the extra perks and downloadables and whatnot can do so, their enjoyment only encumbered by the need to enter a code to play online and an aural assault courtesy of Young Jeezy and Ozzy Osbourne. But were you the kind of hardcore player to take advantage of things like multiple DLC downloads, these discounts and exclusives could prove a legitimate enticement.

EA, for its part, declined to comment on this story. 

"We have no announcements at this time," said a company spokesperson this morning.

If this is a real thing, we will undoubtedly be hearing more around E3 2011. Alex Navarro on Google+
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Posted by Alex
EA has long been the leader in finding new, progressive ways to charge people for content. One need only look to last year's introduction of the EA Online Pass--a one-time use code that prevents used game buyers from getting online without paying a nominal fee--as a shining beacon of their groundbreaking work in the field of charging people for things. Many imitators have since come along, but few have displayed such capitalistic verve.

 The document in question.
Now, according to a consumer survey acquired by PastaPadre, PlayStation Universe and other sites EA allegedly has hit upon an entirely lucrative methodology of getting your money every single year. The document dictates plans to introduce a yearly subscription service that would tie into all EA Sports titles. For a yearly price--the cost is currently being bandied somewhere between $14.99 and $34.99--users will gain access to a number of exclusive offerings, including: == TEASER ==

  • Discounts on DLC
  • Exclusive DLC
  • An in-game and website-based "Digital Badge"
  • Ability to transfer paid content from older titles to newer titles
  • Early downloadable access to new feature titles

In practice, this actually sounds a little like the PlayStation Plus model for subscription-based gaming. Those who just want to buy a copy of Madden NFL 12 and not futz with all of the extra perks and downloadables and whatnot can do so, their enjoyment only encumbered by the need to enter a code to play online and an aural assault courtesy of Young Jeezy and Ozzy Osbourne. But were you the kind of hardcore player to take advantage of things like multiple DLC downloads, these discounts and exclusives could prove a legitimate enticement.

EA, for its part, declined to comment on this story. 

"We have no announcements at this time," said a company spokesperson this morning.

If this is a real thing, we will undoubtedly be hearing more around E3 2011.
Staff
Posted by MisterDunlap

Yeah, I don't think so.

Edited by groin

I knew Alex wrote this when I read the title.

Posted by Animasta
@groin said:
" I knew Alex wrote this when I read the title. "
yeppppp.
Posted by Mutley

Nahh not really

Posted by crusader8463

Well EA had a good few years of me liking them before they went full circle again. I don't care for their sports games, but I know if this takes off they will try to push this shit on all of their games, so here's hoping it crashes and burns.

Posted by eloj
>"Ability to transfer paid content from older titles to newer titles"

Oh, so they've escalated to extortion. Nice.
Posted by DAFTPUNK

money money money monnnnnnneyyyyy  moneyyyy.

Posted by XChairmanDrekX

Nope

Posted by AncientMecha
Posted by Brodehouse

What's the point of getting mad about something you don't plan on purchasing?  If it's a bad deal, you don't buy it, and then it goes away.  If you don't buy it, they change it until the value is such that you do buy it.

Video game players seem like they have no control over their money.  Whenever a company makes some low-value product, they bitch and moan like they don't have the option to just not purchase it.  If a game isn't a good value, you don't purchase it, you don't really have any reason to be upset.

Posted by xombi242

Not cool. I hope that 2K will be able to make another NFL game sometime in the future. The monopoly and price gouging is getting tiresome and sickening. Nobody is just happy with selling a game anymore. It's all about options and exclusives... It's almost like buying a goddamn car.

Posted by xombi242
@eloj: agreed. This is extortion. 
Posted by wolf_blitzer85

As long as EA keeps up with the content, I don't see how this could be a problem. I'm sure people that will want to pay for this will, and the people that don't want to pay for it don't have to.

I do especially like that whole carrying over paid content to the next newer title. That's definitely a feature that makes sense.

Imagine when you'll be able to do that with COD when they roll out their subscription plan. ALL MAPS!

Posted by White_Silhouette

If this is true.. just wow.

Posted by bretthancock

FIFA is awesome but Madden hasn't improved enough to warrant a subscription.

Posted by SuperSambo
@crusader8463 said:
" Well EA had a good few years of me liking them before they went full circle again. I don't care for their sports games, but I know if this takes off they will try to push this shit on all of their games, so here's hoping it crashes and burns. "
What is wrong with this? You are paying to save in the long term if you play a lot of their sports games...
Posted by endaround

The big question is that will this be where one has to go for roster updates.

Posted by 234r2we232

This is why I stopped buying EA games :)

Posted by Portis

Well, I'd be angry if I played any EA sports games, which I do not. The only sports games I play are the NBA 2K series, so I'm good.


You have fun with that though, Madden players. I'll be over here hangin' out.
Posted by GunslingerPanda
@groin said:
" I knew Alex wrote this when I read the title. "
Yeah. :(
Posted by Spwn

I know people who buy EA's NHL game every single year as their only game for the year and I'm confident they will continue to buy them regardless of subscription fees.

Posted by Skald

This is going to be rolled into Battlefield 4 at the latest.

Posted by eloj
@Brodehouse:  You have a very simplistic model of the world. Indeed, I don't care about sports games, but these are just the right people to expose this "feature" to. When it falls out well with them, they'll expand to other genres, where it may one day impact me negatively that some jock lacks impulse control.
Posted by teh_destroyer

pay to pay to play? no thanks.

Posted by NegativeCero

I was going to say this doesn't sound bad until I realized that it doesn't include the actual game. 

Posted by frsty13

I'm not much of a sports game player, but if I were to pay for a subscription for one, I'd rather have stuff like in game player stats that are derived from the player's current stats and updated at least once a week.  Subscribing for discounts is kinda retarded.

Posted by Claude

One day I will pay extra, I just know it. My time will come.

Posted by Arker101

Nope, but I sympathize with you guys who do.

 
Posted by cap123

If it was on a sport-by sport basis, say i could subscribe to all the fifa games, then perhaps i would. But i can't help but feel i won't be getting my moneys worth if i only play one of the franchises.

Posted by John1912

Screw EA, they need to be boycotted hard....

Posted by Aaron_G

No thanks EA. 

Posted by chickdigger802

wait.... what dlc are there for sports games besides the usual zynga style buy exp for EA?

Posted by Vexed

I'm guilty of playing Madden every year, but the DLC always seemed like a complete waste of money.  So paying for a discount on something worthless to me...  Naw.

Posted by PLWolf

If it meant I could buy this year's titles and just pay the subscription to keep getting Roster Updates, for next year on, I'd be all for it. Hopefully it's all explained at E-3.

Posted by GozerTC


This just seems like a natural progression of their current plans.  From DLC and Preorder bonuses, to the Gun Locker and such this just their standard MO.  Is it a good thing?  Eh.  I don't like or dislike it, but I am wary of it.

 

I'm looking forward to Battlefield 3, but I don't want to buy a subscription to get a DISCOUNT on DLC.  I could see buying a subscription FOR the DLC. (I.e. I get all the maps when they launch without having to spend money again) I also like the idea of being able to "forward" my Guns for instance to the next game in the series.  They already do this kind of stuff as pre order bonuses so my sub should give me all those pre order bonuses since, hey I technically DID pre-order since I have their sub. 

 

Of course they won't do this so.  *Sigh*

 

Edited by Meowshi
@Portis said:

" Well, I'd be angry if I played any EA sports games, which I do not. The only sports games I play are the NBA 2K series, so I'm good.
You have fun with that though, Madden players. I'll be over here hangin' out.
"

EA doesn't only publish sports games you know.  They fucking own Bioware for god sakes!
Posted by ThaMilkMan

...People they aren't forcing you to pay for stuff, you can, but don't have to. Me personally I don't care at ALL about DLC for sports games. Put in some NCAA and you play with people there's nothing that I would subscribe to for extra stuff. People upset about this either read this article wrong, or...are just ignorant. Straight Up!

Posted by Lunar_Aura

Project ten dollar? More like project sixty dollars... in my wallet.
Posted by HadesTimes

No, I don't think so.

Posted by Fbomb

This is a pay for additional content model. It's pretty close to the Whiskey model of subscribers paying for content that it pricey to create in addition to the main content, but has a smaller user base. If anyone gets snarky about this at Whiskey media, or writes condescending things about charging people looking for additional content, while not taking anything on offer away from their previous release list of content, I'll be pretty upset. This is a legitimate business model for providing additional content their hardcore audience wants, but would otherwise provide no additional financial returns.

Posted by Marcsman

Ha ha joke's on them
Posted by billyhoush

Video games are getting too complicated for older casual players. All these services upon services are stupid. I just want to play a game!

Posted by c_rakestraw
Posted by SeriouslyNow

And the Death Knell sounds at EA.  People are soon to be fired. :/

Posted by Brodehouse
@eloj said:
" @Brodehouse:  You have a very simplistic model of the world. Indeed, I don't care about sports games, but these are just the right people to expose this "feature" to. When it falls out well with them, they'll expand to other genres, where it may one day impact me negatively that some jock lacks impulse control. "
How can it affect you negatively?  If the product doesn't have value, you shouldn't be purchasing it.  If you buy things that are a bad value, you are the one you should be getting mad at.  EA can't take your money from you.

If Mass Effect 3 was an hour long and cost 100 dollars, the only way it could affect negatively is if I was stupid enough to purchase it anyway.
Edited by mnzy

I usually play FIFA quite alot, but I would never sign up for subscription. And the only DLC it ever had was Ultimate Team, which was free for 11, so yeah...
 
@sofacitysweetheart
said:

" This is why I stopped buying EA games :) "

Uhm...there is no subscription now.
Posted by ThaMilkMan
@Fbomb said:
" This is a pay for additional content model. It's pretty close to the Whiskey model of subscribers paying for content that it pricey to create in addition to the main content, but has a smaller user base. If anyone gets snarky about this at Whiskey media, or writes condescending things about charging people looking for additional content, while not taking anything on offer away from their previous release list of content, I'll be pretty upset. This is a legitimate business model for providing additional content their hardcore audience wants, but would otherwise provide no additional financial returns. "
THANK YOU!
Posted by Underachiever007
@groin said:
" I knew Alex wrote this when I read the title. "
Posted by MrMazz

EA is wrong I don't like there Sports games except for EA MMA 

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