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GAME Finds a Buyer, Avoids Outright Closure

The new, leaner GAME will maintain its 333 remaining locations under the banner of a new owner.

The painful near-end saga of UK video game retailer GAME came to a rather swift and not terrible conclusion over this past weekend, with word that OpCapita's Baker Acquisitions Unlimited will taking the plunge and rescuing the company from its overwhelming debt.

How totally evil does
How totally evil does "OpCapita's Baker Acquisitions Unlimited" sound? I mean, it probably isn't evil, just saying it SOUNDS evil.

With the deal in place, GAME has now exited the UK's administration process, and will keep the 333 remaining locations it has, along with the 3,200 employees who survived the first, massive round of layoffs following the beginning of administration.

The exact terms of the deal to keep GAME going were not disclosed, but a number of different outlets have cited the likelihood that the company was "officially" purchased for as little as £1, as OpCapita's real purchase was the previous debt incurred by GAME. That debt is estimated in upwards of £85 million.

The saving of GAME ensures that the UK's formerly largest video game retailer continues to exist, albeit in a somewhat hobbled capacity. GAME's website is back open for business, and GAME Reward cards have been reactivated. Unfortunately, other reports explain that gift cards purchased prior to the administration will likely never be redeemable.

While the franchise is saved, the former workers of GAME are still fighting against denied notice period and redundancy payments. Previously, former GAME workers in Ireland were the sole group to take issue with this, but over the weekend former UK employees were given the same news. Despite promises from GAME's administration firm, PricewaterhouseCooper, that the Irish employees would receive news on their complaints soon, there has been no change, and reportedly the Irish employees are still staging their sit-ins.

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petitfool

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Edited By petitfool

@dudeglove said:

@m2cks
Anything that acquires bakers is up to no good.
...

wut

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count_zero

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Edited By count_zero

@Gordo789 said:

Is it possible for there to be a large retail video game chain that isn't completely deplorable?

Probably not. But, hey, independant video game stores are still a thing that exists, so it's very likely there's an alternative near you.

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SpacePringles

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Edited By SpacePringles

@Sooty said:

You know what stores need to die off? CeX. Fuck those guys.

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nail1080

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Edited By nail1080

@bruno0091 said:

@Slab64 said:

@nail1080 said:

@Jackel2072 said:

@nail1080 said:

HEY BOMBCAST GUYS!!

There's GAMESTOPS all over europe, including the UK, so stop fucking wondering shit so much!

fact checking will ruin the podcast.

yeah but it's very common knowledge and come across as American ignorance for anyone outside America

Well, how many people can that be, REALLY?

There are no Gamestop stores in the UK. The last ones closed in Jan 2012, all Gamestop business in the UK is done via the website.

NORTHERN IRELAND IDIOT

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Gordo789

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Edited By Gordo789

Is it possible for there to be a large retail video game chain that isn't completely deplorable?

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bruno0091

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Edited By bruno0091

@Slab64 said:

@nail1080 said:

@Jackel2072 said:

@nail1080 said:

HEY BOMBCAST GUYS!!

There's GAMESTOPS all over europe, including the UK, so stop fucking wondering shit so much!

fact checking will ruin the podcast.

yeah but it's very common knowledge and come across as American ignorance for anyone outside America

Well, how many people can that be, REALLY?

There are no Gamestop stores in the UK. The last ones closed in Jan 2012, all Gamestop business in the UK is done via the website.

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probablytuna

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Edited By probablytuna

Looks like you're no longer the bringer of bad news. At least not consecutively.

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TheWholeDamnShow

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Edited By TheWholeDamnShow

Got Game sounds so much cooler.

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obinice

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Edited By obinice

They aren't accepting my reward card points online at all, and only for second hand games in store. Sucks, because the only reason I have left to give any money to Game is to use up my points toward a new game.

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Slab64

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Edited By Slab64

@nail1080 said:

@Jackel2072 said:

@nail1080 said:

HEY BOMBCAST GUYS!!

There's GAMESTOPS all over europe, including the UK, so stop fucking wondering shit so much!

fact checking will ruin the podcast.

yeah but it's very common knowledge and come across as American ignorance for anyone outside America

Well, how many people can that be, REALLY?

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Sooty

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Edited By Sooty

I wonder how long they'll last. Publishers have been getting tired of GAME strong arming people into buying second hand games for a while I would imagine.

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Chippy180

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Edited By Chippy180

And they say selling used GAMEs are killing the market...

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Bunny_Fire

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Edited By Bunny_Fire

@m2cks: yes good bakers @m2cks said:

Anything that acquires bakers is up to no good.

But they make such delicious treats. don't hate on bakers

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Neonie

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Edited By Neonie

So they have a saved Game huh?

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End_Boss

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Edited By End_Boss

This is weird.

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nail1080

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Edited By nail1080

you're strange

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Jimbo

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Edited By Jimbo
@nail1080 said:

@Jimbo said:

@nail1080 said:

HEY BOMBCAST GUYS!!

There's GAMESTOPS all over europe, including the UK, so stop fucking wondering shit so much!

Not in the UK.

you have a strange definition of UK then

You have a strange definition of 'including'.
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nail1080

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Edited By nail1080

@Jimbo said:

@nail1080 said:

HEY BOMBCAST GUYS!!

There's GAMESTOPS all over europe, including the UK, so stop fucking wondering shit so much!

Not in the UK.

you have a strange definition of UK then

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yukoasho

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Edited By yukoasho

@Matoyak said:

@ansys said:

Actually GameStop has closed in Portugal... I hope Game will close next (sorry for the guys that work there) and for the next console generation game will all be digital.

Not likely to happen. America is a rather large market, and for just one anecdotal example an area I personally lived within the size of 1035 km² (or appx 400 sq miles for my fellow Americans) that is only able to get either dial-up or satellite. HughesNET being the leading provider of satellite broadband, the daily cap for $80/month bill is 256 MB of data. (At least, that's what we were paying for until we moved, they may have become more reasonable since, what with DISH beginning to provide satellite internet as well) Average down speed was 200 kbps. This is a completely unreasonable setup for a pure digital generation.

The kicker? This is Texas we're talking about, a state that is (despite the stereotype to the contrary) a pretty industrialized state. And as far as the games industry goes, it is rather densely populated with developers. There are states that are quite a bit less developed that are likely on just as bad terms broadband-wise. And that's not even talking about the massive rest of the world that are even less developed than America (only focused on America because it is A. what I know, and B. a huge market for console developers).

It doesn't get better even in industrialized countries outside the US. I remember doing some research when this topic came up elsewhere, and as of October 2011, only 30% of UK households have a baseline 2Mbps downstream broadband, making it 25th in Europe. Never mind that 2Mbps is pathetic for downloading a full-size game, that's a lot of homes with even less broadband in one of the largest games markets in Europe.

People need to get over the idea that digital will ever be more than a compliment to the mainstream physical market in the foreseeable future. As long as we have places where it's too difficult for the carriers to give a crap about, we're going to have this issue. There aren't enough countries willing and/or able to make full broadband penetration a government concern... You can especially forget about it in the US so long as the Republicans have anything to say about it.

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Jimbo

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Edited By Jimbo
@nail1080 said:

HEY BOMBCAST GUYS!!

There's GAMESTOPS all over europe, including the UK, so stop fucking wondering shit so much!

Not in the UK.
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Matoyak

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Edited By Matoyak

@ansys said:

Actually GameStop has closed in Portugal... I hope Game will close next (sorry for the guys that work there) and for the next console generation game will all be digital.

Not likely to happen. America is a rather large market, and for just one anecdotal example an area I personally lived within the size of 1035 km² (or appx 400 sq miles for my fellow Americans) that is only able to get either dial-up or satellite. HughesNET being the leading provider of satellite broadband, the daily cap for $80/month bill is 256 MB of data. (At least, that's what we were paying for until we moved, they may have become more reasonable since, what with DISH beginning to provide satellite internet as well) Average down speed was 200 kbps. This is a completely unreasonable setup for a pure digital generation.

The kicker? This is Texas we're talking about, a state that is (despite the stereotype to the contrary) a pretty industrialized state. And as far as the games industry goes, it is rather densely populated with developers. There are states that are quite a bit less developed that are likely on just as bad terms broadband-wise. And that's not even talking about the massive rest of the world that are even less developed than America (only focused on America because it is A. what I know, and B. a huge market for console developers).

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iam3green

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Edited By iam3green

well good news i guess for people. meh, i heard GAME is a bad place like gamestop.

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nail1080

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Edited By nail1080

@Jackel2072 said:

@nail1080 said:

HEY BOMBCAST GUYS!!

There's GAMESTOPS all over europe, including the UK, so stop fucking wondering shit so much!

fact checking will ruin the podcast.

yeah but it's very common knowledge and come across as American ignorance for anyone outside America

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yukoasho

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Edited By yukoasho

@ansys said:

Actually GameStop has closed in Portugal... I hope Game will close next (sorry for the guys that work there) and for the next console generation game will all be digital.

The next gen, and probably the gen after that will have discs. Geographic and economic realities and such.

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deactivated-5f76481472c04

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Actually GameStop has closed in Portugal... I hope Game will close next (sorry for the guys that work there) and for the next console generation game will all be digital.

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Jackel2072

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Edited By Jackel2072

@nail1080 said:

HEY BOMBCAST GUYS!!

There's GAMESTOPS all over europe, including the UK, so stop fucking wondering shit so much!

fact checking will ruin the podcast.

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nail1080

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Edited By nail1080

HEY BOMBCAST GUYS!!

There's GAMESTOPS all over europe, including the UK, so stop fucking wondering shit so much!

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Sooty

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Edited By Sooty

You know what stores need to die off? CeX. Fuck those guys.

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Edited By Terranova

Seems the CEO who ran Gamestation before the Game group bought them out will be running Game / Gamestation for the new owners, if he can get it back to how Gamestation was in the beginning they could do pretty well, Gamestation when they first launched were a great had fair prices on both new releases / pre-owned and when you traded in, they did really well and i guess the reason why the Game group bought them out get rid of the competition, so yeah if they can get it back to how it use to be people will come back.

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Edited By Entish

maybe they'll be better under new management, lets hope.

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Olymp1c

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Edited By Olymp1c

from the link about gift cards:

UPDATE: A source close to the GAME situation has told MCV that customers MAY be able to begin using gift cards, possibly as early as next week. So don't throw them away!

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Hizang

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Edited By Hizang

I don't know whether this is good news, GAME is like a 15 year old dog that had a heart attack, then luckily survived. But in the end the dog will die in a few years, much like GAME probably will.

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Edited By hollitz

Don't know about/don't care about the company. Super happy for the employees who've managed to keep their jobs and super bummed for those who have lost them. I'll pour one out while giving a tentative thumbs up.

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Edited By ultra2extreme

@LordAndrew: Yes, their bread will continue to be made!

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LordAndrew

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Edited By LordAndrew
GAME's bakers are in good hands.
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Klaimore

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Edited By Klaimore

Wow @Alex has brought us good news. Even a blind squirrel finds a nut.

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skelington_

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Edited By skelington_

Eh. I haven't bought anything in GAME for as long as i can remember.

In other news, ShopTo continues to be awesome. Ordered a game on Friday morning, got a photo of it being dispatched in my inbox two hours later, had the game arrive Saturday. They are bloody good at what they do, and unless GAME suddenly blitzes their prices, i don't see how you can be any better than that.

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Edited By Pazy

@Demoskinos said:

@Pazy: Because big retailers don't carry niche titles. If your the kind of gamer who likes to buy smaller more niche titles big retail stores almost never carry that so specialty stores like GAME and Gamestop are important.

I was meaning compared to online like Amazon and Shopto (which ive recently come to love). Game has got a better selection than a supermarket but they have never been that great at stocking the small titles so anything that isnt "triple-A" I would tend to just order online. For me Game has always been better for just browsing and a quick pick-up of an old cheap game.

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Edited By simonsays

Cannot really see this changing much, while I love Gamestation the constant argument is still there 'they charge too much compared to online retailers'. I don't think a big company like Gamestop buying the Game group would have helped either because even though they have alot of buying power in the US, it doesn't seem to transfer over to other markets ( for example: we don't get the crazy deals on the UK Amazon/Gamestop compared to their US conterparts). Also you can buy games cheaper through their online stores compared to retail which is a broken system in its self.

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JoeyRavn

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Edited By JoeyRavn

Oh, shucks.

(Mind you, I'm happy for all the decent fellows that work at GAME who will be able to retain their jobs. But fuck the not-so-nice ones and the company itself as a whole. Greedy bastards.)

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the8bitNacho

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Edited By the8bitNacho

I sincerely doubt that they'll be able to maintain their mantra toward less-than-ethical publishers.

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X19

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Edited By X19

They're living on borrowed time. 
 
I bet their tactics for selling games doesn't change a bit from before. 
 
Want an example? When Mass Effect 3 came out GAME couldn't sell it. So they took copies of Mass Effect 2, put them in the number one slot in the chart section and put the price tag over the "2". Fucking disgusting.

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MattyFTM

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Edited By MattyFTM  Moderator

Glad that they're still around. The absence of a large chain of retail stores would be really damaging for the industry.

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gamerpigeon

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Edited By gamerpigeon

Im glad that The local Game around me went but the Gamestation stayed. I dunno about the rest of the country but Game was always 25% more expensive. HMV was cheaper and it was next door. Its no wonder they were struggling. Just way too expensive compared to other stores around them. I went in their last year and they were selling Colin McRae Dirt 1 on Xbox 360 for 20+ (why cant i type a pound sign on this website : S) with HMV and Gamestation both offering it for less than 10.

Glad they saved the stores they had left , last thing the UK needs is more stores closing and more people losing jobs. They are fighting a losing battle though. i give them two more console cycles , the next one being transition to buying games on launch digitally then the one after it becoming the norm and the end of highstreet chain Video Game stores in the UK. assuming they last even that long

EDIT: £££££££££££££££££££££ << Solved the problem :P

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Edited By musubi

@Pazy: Because big retailers don't carry niche titles. If your the kind of gamer who likes to buy smaller more niche titles big retail stores almost never carry that so specialty stores like GAME and Gamestop are important.

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Edited By Mumrik

@swedmiro said:

@Mumrik: With that name I assume that you are from either Finland or Sweden or some area in between. If thats the case you have to remember that we live in broad-band heaven while many parts of Europe and USA actually are quite devoid of decent broad band connections. I live in a student area where the video store had to close about 5 years ago because everyone used the net for their viewing pleasure.

Danish, so yeah, close enough.

This was specifically about GAME though, don't they have similar broadband penetration over there?

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Edited By chrispti

I hate going to Game Stop, Best Buy, EB Games etc. It is annoying to go to brick and mortar stores. The only people I feel bad for are the employees who lose their jobs albeit the horrible, often rude and misinformed customer service I receive more often than not. Amazon all the way.