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GameStop Pulling Deus Ex: Human Revolution PC Off Shelves [UPDATED]

Retailer's response to today's backlash seems to be sending everything back.

An internal GameStop email with corporate instructions forwarded by an employee this afternoon.

UPDATE: Square Enix has issued an official statement regarding today's events, basically apologizing to GameStop for not informing the retailer about the coupon in advance of the game's release.

“As part of Deus Ex: Human Revolution’s boxed offering on PC, Square Enix included a third party coupon," said the company in a statement. "GameStop was not made aware of this inclusion and Square Enix respects the right of GameStop to have final say over the contents of products it sells and to adjust them where they see fit in accordance with their policies."

"Square Enix invites gamers who want to purchase the PC version of Deus Ex: Human Revolution without additional coupons to buy the game at any one of over 4000 GameStop stores in North America," continued the statement, "or purchase a digital download copy online from www.gamestop.com. “

ORIGINAL STORY: GameStop dominated the conversation today, based on reports the retailer was opening copies of Deus Ex: Human Revolution on PC, removing the coupon for a copy of the game through OnLive, sealing the games back up and selling them as "new."

Perhaps for a variety of reasons, possibly ranging from conversations between GameStop and Square Enix to backlash from basically the entire Internet, the company is now pulling all copies off store shelves.

A GameStop employee forwarded me an email (as seen above) sent to every store, announcing the move.

"At this time please pull all Regular PC editions of Deus Ex: Human Revolution and place them in your backroom. These will be recalled at a later date.
As GameStop is developing a streaming service in our Spawn Labs Cloud Computing Division, the coupon that was included is for a competing service. We are returning all copies of the PC regular edition to the vendor in agreement with Square Enix.
Any unfulfilled reserves of the Regular PC Edition should be taken care of with the inventory set aside in your backroom.
Please honor any returns with a receipt."

GameStop issued a similar public comment about its original reasoning for opening the games.

"We pulled the coupons because, like all retailers, we prefer not to promote our competitors and their competing offerings and services in our stores," said a company spokesperson. "Unfortunately, the coupon was packed without our prior knowledge."

Both Square Enix and OnLive declined to comment on the matter.

Patrick Klepek on Google+
337 Comments
Posted by patrickklepek
An internal GameStop email with corporate instructions forwarded by an employee this afternoon.

UPDATE: Square Enix has issued an official statement regarding today's events, basically apologizing to GameStop for not informing the retailer about the coupon in advance of the game's release.

“As part of Deus Ex: Human Revolution’s boxed offering on PC, Square Enix included a third party coupon," said the company in a statement. "GameStop was not made aware of this inclusion and Square Enix respects the right of GameStop to have final say over the contents of products it sells and to adjust them where they see fit in accordance with their policies."

"Square Enix invites gamers who want to purchase the PC version of Deus Ex: Human Revolution without additional coupons to buy the game at any one of over 4000 GameStop stores in North America," continued the statement, "or purchase a digital download copy online from www.gamestop.com. “

ORIGINAL STORY: GameStop dominated the conversation today, based on reports the retailer was opening copies of Deus Ex: Human Revolution on PC, removing the coupon for a copy of the game through OnLive, sealing the games back up and selling them as "new."

Perhaps for a variety of reasons, possibly ranging from conversations between GameStop and Square Enix to backlash from basically the entire Internet, the company is now pulling all copies off store shelves.

A GameStop employee forwarded me an email (as seen above) sent to every store, announcing the move.

"At this time please pull all Regular PC editions of Deus Ex: Human Revolution and place them in your backroom. These will be recalled at a later date.
As GameStop is developing a streaming service in our Spawn Labs Cloud Computing Division, the coupon that was included is for a competing service. We are returning all copies of the PC regular edition to the vendor in agreement with Square Enix.
Any unfulfilled reserves of the Regular PC Edition should be taken care of with the inventory set aside in your backroom.
Please honor any returns with a receipt."

GameStop issued a similar public comment about its original reasoning for opening the games.

"We pulled the coupons because, like all retailers, we prefer not to promote our competitors and their competing offerings and services in our stores," said a company spokesperson. "Unfortunately, the coupon was packed without our prior knowledge."

Both Square Enix and OnLive declined to comment on the matter.

Staff
Posted by thirteenyahs

gg gamestop

Posted by MrGtD

The lesson to be learned: BUY EVERYTHING FROM AMAZON ALL THE TIME.

Or Best Buy. Or Fry's. Or Target. Or even K-Mart. Just not fucking Gamestop.

Posted by l4wd0g

I really hate GameStop.

Posted by Vaancor

L to the Ame, LAME!

Posted by wewantsthering

Or Steam...

Posted by HawkSE

STEAM

Posted by Altersparck

What's most surprising is that Gamestops still give shelf space to PC games.

Posted by CaLe

I sincerely hope this company crashes and burns.

Posted by Hot_Karl

This is what they should've done in the first place. 
 
Or you know, shutting the hell up and selling the game, but not allowing for such "practices" (i.e. including a coupon for a "competitive system" that wasn't designated beforehand) in the future.

Posted by thirteenyahs

@MrGtD said:

The lesson to be learned: BUY EVERYTHING FROM AMAZON ALL THE TIME.

Or Best Buy. Or Fry's. Or Target. Or even K-Mart. Just not fucking Gamestop.

amazon amazon amazon amazon. free release date delivery and like $10-$20 credit when you pre-order games is why I give them my business.

Posted by Seedofpower

@MrGtD said:

The lesson to be learned: BUY EVERYTHING FROM AMAZON ALL THE TIME.

Or Best Buy. Or Fry's. Or Target. Or even K-Mart. Just not fucking Gamestop.

Or if you are going to buy a PC game just use Steam.

Posted by bretthancock

"packed in without our knowledge". I think I speak for everyone with half a brain when I say go fuck yourselves Gamestop.

Posted by slowbird

America responds by pulling Gamestop from their list of places they will buy games. I hope so, anyway.

Posted by mfpantst

Har Har gamestop.  Now stop with the stupid jokes.  Oh, you're serious. Damn

Edited by MrKlorox

Hah! Man, fuck those guys.

Posted by Skronk61

Doesn't surprise me one bit. I used to work for the uk version GAME they don't care about customers at all, unless they're handing over their cash for used games.

Posted by SethPhotopoulos
@Altersparck said:
What's most surprising is that Gamestops still give shelf space to PC games.
They are all just Warcraft too.
Posted by MikeydCT

send your hate email to storeOperation2@gamestop.com lol

Posted by JohnPaulVann

What about buying used games, people? Don't we need Gamestop for that????

Posted by avidwriter

They want to go out of business don't they? They just keep shooting themselves in the foot, soon they won't have feet to stand on.

Posted by dungbootle

weak

Posted by Lavos

wait... returns on a game already opened (by them even)?

Posted by ericdrum

@MikeydCT said:

send your hate email to storeOperation2@gamestop.com lol
Edited by Evelgest

Well, this is what Gamestop should have done immediately instead of opening boxes and pulling coupons. Retain copies for pre-orders and send the rest back.

Posted by natetodamax

How PATHETIC can you be? Seriously, I feel like slapping all the people who continue to purchase ANYTHING from GameStop. Stop giving them money and buy your games on Amazon.

Posted by LiquidS

This is exactly the reason why I like the Mom & Pop stores like Best Buy and Steam.

Posted by Funkydupe
@MikeydCT said:
send your hate email to storeOperation2@gamestop.com lol
I sent two words: "Smooth Operator."
Posted by ICryCauseImEmo

I haven't bought a game from gamestop in about 2 years. Why should I when the superior vendor is clearly Amazon. 

Posted by Slow_pC

Yea... great work gamestop. You did a great job with this whole thing.

Online
Posted by MordeaniisChaos

@Seedofpower said:

@MrGtD said:

The lesson to be learned: BUY EVERYTHING FROM AMAZON ALL THE TIME.

Or Best Buy. Or Fry's. Or Target. Or even K-Mart. Just not fucking Gamestop.

Or if you are going to buy a PC game just use Steam.

Especially because they are all Steam versions anyway, apparently.

Posted by metalsnakezero

F you Gamestop (The company, not the employees that work in the stores (At least the people I go to)).

Posted by duffles

I'm surprised they haven't done this with Portal 2 yet on the PS3.

Posted by Ashtwin

I suspect SquareEnix gave Gamespot the order to remove copies of the game off their shelves.

Posted by zombiesatemycereal

@JohnPaulVann: You mean games that are only five dollars cheaper than new games? No we don't. Amazon 4 lyfe.

Posted by PillClinton

This is why we should only buy games from Amazon and Steam, people.

Posted by captain_clayman
@JohnPaulVann said:
What about buying used games, people? Don't we need Gamestop for that????
i have steam sales for that.  cant tell you the last time i bought a used game.  unless the game is console exclusive and old and ONLY available used.
Posted by CornBREDX

More Gamestop shennanigans. Who knew?

Doesn't matter, I buy from amazon or steam most times these days.

Posted by Tan

Lame move~

Posted by TheHT

Yikes. Well I got lucky and found an Explosive Mission Pack pre-order key in the copy I bought today.
 
Thing is, I bought it from Best Buy. :D

Posted by Ashtwin

Now the real question is will SE/Eidos resupply Gamespot with copies of the game sans Onlive Voucher or just not supply them with the PC version at all?

Posted by csl316

@MrGtD said:

The lesson to be learned: BUY EVERYTHING FROM AMAZON ALL THE TIME.

Or Best Buy. Or Fry's. Or Target. Or even K-Mart. Just not fucking Gamestop.

Amazon. And get one of their credit cards if possible. Triple points!

Posted by Mcfart

This is what they should have done in the first place. At least then they aren't ripping off customers by selling opened products with the coupon missing.

Posted by warxsnake

Steam and Amazon. Thats all people need really. Ive been boycotting gamestop /ebgames since 02

Posted by BadNews
@wewantsthering does steam come with the onlive code? Not trying to cause a fuss I'm just genuinly curious .
Posted by ryanwho

They really pulled all 12 PC boxed versions of the game off the shelves? Damn.

Posted by subyman

I'm done with GS. I'll visit walmart over them for my video game needs. Luckily, I don't have to since I have a Best Buy, Target, Meier's, and Toys R Us where I live.

Posted by TadThuggish

You know you're dealing with an immature businessman when he'd rather have no money than some money.

Posted by Slaker117

Well, that was quick.

Posted by Capum15

The last thing I bought from a Gamestop was Prototype, and only because one of my friends wanted the PC version. They didn't even have it, so he just ended up grabbing it on...Steam or something. Either way, I've gotten all my console games from Best Buy or Dell, and most of my PC games from Steam.

This is still a dick move. Would've been almost non-news if they just sent them back instead of being stupid about it.