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Ghosts Of E3 Past: The Reggie Cometh

With next week's conference looming, let's start looking back at some of the highlights of yesteryear.

I think I can speak for everyone at Giant Bomb in saying next week's E3 is the most exciting E3 in years. That's not only because the show is purportedly returning to the ludicrous, larger-than-life spectacle it used to be, but also because it's again early enough in the year--and thus, early enough in the annual marketing cycle--for companies to hold announcements of some of their biggest products until E3 itself. The best E3s are the ones where mindblowing news is breaking faster than you can keep up with it.

Now that E3 may once again be more than a rote exercise, I started thinking back to some of the most exciting things that have happened at the show in past years, and I figured I'd show you (or remind you of) them off and on this week as they come to mind. I can't start with the one I really had in mind, because I left its corresponding DVD at my house today. So there's your hint: It's the only E3 moment I can think of that had an entire retail DVD release devoted to it.

In the meantime, here's what is possibly my second-favorite E3 moment ever: The momentous coming of Reginald Fils-Aime. For a long time, Nintendo's front-facing executive image got by on the quiet, grandfatherly charm of Howard Lincoln. But once Lincoln left the company, Nintendo lost its public spokesman--and followup Peter Main didn't stick around very long to fill the necessary shoes either. And George Harrison, bless his soul, was not quite the stage presence the company needed. (Nor the Beatle, either.)

So E3 2004, Nintendo press conference. Minute one, enter this unknown but towering, imposing guy who seizes control of the Nintendo juggernaut with that one unforgettable phrase.

  


Five years later, the company seems to be doing pretty well for itself. And while we're on the subject of Nintendo's E3 2004 press conference, remember this madness? Zelda fans sure know how to scream. This one also ranks somewhere in the pantheon of crazy E3 moments.

  


Aside from Spirit Tracks, think we'll get any other news on the Zelda front this year?

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Posted by Brad
I think I can speak for everyone at Giant Bomb in saying next week's E3 is the most exciting E3 in years. That's not only because the show is purportedly returning to the ludicrous, larger-than-life spectacle it used to be, but also because it's again early enough in the year--and thus, early enough in the annual marketing cycle--for companies to hold announcements of some of their biggest products until E3 itself. The best E3s are the ones where mindblowing news is breaking faster than you can keep up with it.

Now that E3 may once again be more than a rote exercise, I started thinking back to some of the most exciting things that have happened at the show in past years, and I figured I'd show you (or remind you of) them off and on this week as they come to mind. I can't start with the one I really had in mind, because I left its corresponding DVD at my house today. So there's your hint: It's the only E3 moment I can think of that had an entire retail DVD release devoted to it.

In the meantime, here's what is possibly my second-favorite E3 moment ever: The momentous coming of Reginald Fils-Aime. For a long time, Nintendo's front-facing executive image got by on the quiet, grandfatherly charm of Howard Lincoln. But once Lincoln left the company, Nintendo lost its public spokesman--and followup Peter Main didn't stick around very long to fill the necessary shoes either. And George Harrison, bless his soul, was not quite the stage presence the company needed. (Nor the Beatle, either.)

So E3 2004, Nintendo press conference. Minute one, enter this unknown but towering, imposing guy who seizes control of the Nintendo juggernaut with that one unforgettable phrase.

  


Five years later, the company seems to be doing pretty well for itself. And while we're on the subject of Nintendo's E3 2004 press conference, remember this madness? Zelda fans sure know how to scream. This one also ranks somewhere in the pantheon of crazy E3 moments.

  


Aside from Spirit Tracks, think we'll get any other news on the Zelda front this year?

Online
Posted by SamuraiBudgerigar

Doubt it. Maybe another Mario, but I don't see them blithering about 2 Zelda games in one go.

Posted by BackpackKat

Cant wait for E3 this is going to be a good one.

Posted by Meltbrain

Hahah. Oh Reggie, you so crazy. I'm really looking forward to E3 this year, I hope the coverage from you guys will be ace. I'm pretty glad it's returning to the chaotic spectacle style of show, too.

Posted by TomA

lol Nintendo fans are fucking crazy.

Posted by jakob187

Man, Miyamoto is fucking hilarious...and goddamn bonkers!!!  I never know whether to be disturbed or joyful about him.


Yeah, I remember the E3 2004 press conference.  Man, those were good times.
Posted by Spencer

Watching that Zelda video just makes me sad.  The music in Twilight Princess wasn't even close to the selections used in the trailers.

Posted by Jackel2072

Man that makes me miss Zelda. Note to self buy DSI.

Posted by sdauz

reggie is on his way to world domination

Posted by InFamous91

CAN'T WAIT

Posted by Lucidforest

Zelda just hasn't been the same as of late. They've been good games but the LTTP and OOT parts of my brain are where the fond memories lie.

What I'm waiting on is.......F-ZERO!

A new F-Zero would make me smile muchly.

Posted by TripMasterMunky

Lol.

Posted by Kenzo287

NOW I REMEMBER why I bought a Wii first

Edited by Death_Burnout

Genuinely most necessary article ever. Oh Reggie...you da' man.

The screams in the second video still make me cringe...like...dude, it's only Zelda.

I cant wait for this years conferences...here is to hoping at least one of them is embarrasing and or ridiculous...like Ravi Drums!

Posted by CoolDrMoney

After watching the terrible conferences Nintendo brought to the table in 07/08, it's sad remembering how awesome their 04 and 06 conferences were. (05 was a pretty disappointing E3 overall, it was too early for Nintendo/Sony to show anything major off, besides those classic pre-rendered videos by Sony, and Microsoft deflated the 360 hype with that lame MTV unveiling weeks prior to E3)

Posted by ChrisInCali

Man, that makes me remember a time when I thought the Wii was going to be amazing.... lol.

Posted by Marzy

I'll never forget the that moment when Zelda was shown at E3 2004, it still sends shivers up my spine. Easily my favourite E3 moment ever.

I always look forward to seeing Reggie every year. I'm not sure what it is about him, but I always enjoy his stage presence.

Posted by Scooper

What the hell, I've only realised E3 is less then a week away. Cool!

Posted by Babylonian

the "OHH SHIT" at 0:21 in the Zelda video is hilarious.

Posted by TwoOneFive

"ZEEELLDDAAA, OOOHHH SHIIIITT!!! AHAHA!!!!"

biggest dork ever. 
Posted by ZmillA

ravi drums?

Posted by giyanks22

Wow that Reggie dude is funny....

It seems like just yesterday I was watching Giantbomb's first ever video, and they were on E3 2009

Posted by Grady

I love at :26 the guys hands go up in the air and block the screen

Posted by natetodamax

E3 2009 should be amazing. Can't wait for it to start

Posted by Bwast

 @Babylonian said:

Babylonian said:
the "OHH SHIT" at 0:21 in the Zelda video is hilarious.
I choked on the banana bread I was eating when I heard that. Thank you Brad for posting this.
Posted by Atomic_Tangerine

I love the guy screaming, "OH MY GOOOOOOOOOOD!"  over and over in that video.  Seeing how that game turned out, that was ESPECIALLY ridiculous.

Posted by bartholomew999

A current-gen Zelda might be an idea.  TP does NOT count.  Great game, but a great Gamecube game.

Posted by Afroman269

No highlights from last years? Oh right it was just for the casual last year......

Posted by Equal_Opportunity_Destroyer497

Kinda reminds me of when Nintendo was still cool. Sigh....

Posted by Aska

Man that video gives me chills.  Love watching fan reactions to awesome games!

Posted by TheHT

"OH MY GODDD, OH SHITTTTT, AHHHHHH, WHO'S THE MAN?!?!"

Posted by RVonE

RIIIIIIIIDGE RAACEEERRRRR!!

Posted by TooWalrus

Zelda trailer almost made me cry... until I remembered that that game was already out, and was average

Posted by Player1

My name is Reggie. 


I'm about kicking ass.

I'm about taking names.

And were about making games.

... Gotta love the video game world. 
Posted by ArbitraryWater

Oh yeah, remember when Nintendo was about the games? Instead of now, when they are about lame casual minigame collections?

Posted by Cynic04

Personally I would have gone with, 'I'm here to chew gum and make games, and I'm all out of gum'.

Posted by JoshLarson

This year Reggie is going to saunter onto the stage at E3 and slowly roll up one sleeve to reveal a tattoo of Fox McCloud. After the cheers die down a bit he is going to roll up his other sleeve and reveal a permanent tattoo that simply states "Will sellout for grannies."

Posted by BigBoss1911

THHEEEEEE REGGGGIIINAAAATOORRRRR



Edited by mattysen
@TooWalrus:  Twlight Princess was a great game, there never going to be as good as the N64 Zelda though....Never ever ever again.......*Stares at "hang in there kitty" poster *
Edited by Blazer74

Like to see, new Kid Icarus,....hmm,...too early for Mario and Zelda for me, besides they already have a new Zelda coming to DS. How about a new Metroid, after all isn't the Prime series now over? Be nicew to see the series take a new direction. Return to 2D even would be cool. Even remakes of the old game would hot.

Posted by Captain_Felafel

STUPID PANTS OPERATION, GO!

Posted by Nick
Spencer said:
Watching that Zelda video just makes me sad.  The music in Twilight Princess wasn't even close to the selections used ... [more]

I think the music in that trailer came from the old 80's Conan movies with Arnold Schwarzenegger.
Edited by MrKlorox

I remember getting goose bumps when that Zelda trailer ended and Shiggy walked out with sword and shield.

I'm not anticipating any big new announcements to my favorite Nintendo series this year. Unless they're bringing back Wave Race with a Jet Ski and Wave Pool peripheral. But since there's a wave race minigame in Wii Sports 2, I'd be surprised if we saw a new full Wave Race ever again. And frankly I would rather have some of the open world ATV racing devs give the PWC genre a go. Jet Moto was an embarrassment.

Posted by Aaron_G

Oh jeez, pricelss E3 moment with the Zelda unveiling in 2004. 

Posted by JackiJinx

I would be somewhat surprised if they announced another Zelda next week. I'm thinking that there'll be more show on Pikmin than anything else.

I use to love Nintendo, but after the huge let down at last year's show, I can't say I expect much from them anymore.

No more Wii Music. No more Wii Fit. Hell, if I see anyone mimic anything in relation to frisbee throwing at the press conference, I think I'll be forced into brain aneurysm mode. I need CREATIVE fun. FANTASY fun. Not LET'S DO WHAT WE COULD NORMALLY DO BUT CHOOSE NOT TO fun.

Posted by SmugDarkLoser

Just curious since I never saw an e3 from before it went formal and press but since E3's back to the old format, do the companies have conferences more intended for gamers?  Meaning more of a show than a presentation?

Posted by Death_Unicorn

roflberrypwncakes

Posted by SamuSlave

No one should be that excited about anything, unless it's Bruce Willis deflecting a asteroid from Earth.

Posted by cyrax

I still have that dvd plastic box set. Unfortunately, I misplaced some of the dvds. :(
The main reason I got it was at the time I didn't have high speed yet. That was a great E3 though.

Posted by Claude

The Wii was born, behind Reggie... two years earlier. Funny looking back, is it not.

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