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Microsoft's E3 2012 Press Conference: Usher-ing In a New Era of Intelligent Glass

Microsoft provided a few big games and a few interesting demos, but mostly stuck to the further media-ization of its current-gen console.

Few expected Microsoft to unveil much of anything regarding its upcoming next-generation console, reportedly codenamed "Durango." But even those that were skeptical had perhaps hoped that at least a small tease of the things to come might be in the cards. After all, with no hardware to talk about and only a few big exclusives on the horizon, what the hell else were they going to talk about for 90 minutes?

Halo 4 made a big splash to open the show.
Halo 4 made a big splash to open the show.

Tragically, those fears mostly came true during a primarily uneventful showing that offered a few glimpses of some very promising games, but also leaned extremely heavily on extraneous media apps and web browsing functionality that didn't exactly scream "let's talk about this stuff on a giant stage in front of a live TV audience!"

The show did at least start off promisingly enough, with a lengthy Halo 4 demonstration that offered some solid glances at in-game action, and a lush jungle setting that showed off some of the game's visual prowess. That was followed by the debut of Splinter Cell: Blacklist, the long-awaited next Sam Fisher adventure from Ubisoft's Tom Clancy machine. The demo showed Fisher in a terrorist encampment on the Iran/Iraq border, infiltrating a group and effectively laying waste to everyone using a new version of the mark-and-shoot functionality, complete with requisite slo-mo. The game will also feature Kinect support, as is custom nowadays, allowing Sam to distract bad guys with vocalizations and even call in airstrikes. Unfortunately, Michael Ironside does not appear to be returning to voice Fisher this time around.

This demo was followed up by an EA Sports presentation, featuring FIFA and Madden 13 and their all-new voice commands. Madden features the expected play-calling, audible-at-the-line functionality (as demonstrated by a depressingly hunched Joe Montana), while FIFA features the ability to call substitutions using Kinect, as well as some kind of swearing sensor that actually drew a yellow card when the player cursed. That seems like it'd be pretty useful for XBL chat, especially in Gears of War multiplayer.

Much of Microsoft's conference was regrettably dedicated to media apps and functionality that, quite frankly, didn't offer much excitement. The announcements of NHL and NBA live streaming via their respective sports packages, as well as the addition of several new networks (including Nickelodeon and Machinima) are fine gets, but the amount of time dedicated to these things, as well as elements like improved Bing search and the perhaps inauspicious debut of Internet Explorer on the console seemed out of whack.

The new Nike+ fitness game.
The new Nike+ fitness game.

The same could be said for the company's new fitness initiative. Long-rumored and now confirmed, the company introduced Nike+ Kinect Training. The package seemed to offer all the sorts of bells and whistles you'd expect of a piece of fitness software, but it didn't exactly make for a compelling demo on stage. I mean, let's be real about this: there's probably no good way to demonstrate fitness software. So dedicating several minutes to it maybe doesn't play so well.

The one big tech announcement Microsoft did have at least turned out to be an intriguing one. SmartGlass is a tablet-and-phone-based app that allows your Xbox 360 and smart device to sync up to one another. The example shown involved someone watching a movie on their tablet, then immediately syncing that movie up to the Xbox upon returning home. In-game functionality was also teased, though little concrete information was actually shown. Presumably, it may offer similar concepts to what's been shown via the Wii U's GamePad, as well as the app functionality used in Mass Effect 3. Microsoft says that SmartGlass will be available for multiple devices, including iOS-based ones.

Among the highlight games shown, South Park: The Stick of Truth debuted a new trailer, which was followed-up by series creators Trey Parker and Matt Stone offering up the only unscripted speaking portion of the morning. Their levity was a welcome break from the usual rounds of corporate speak, though no live demo of the game was shown. However, the pair did offer up a release date for The Stick of Truth. It'll be headed to stores on March 5, 2013.

Dance Central 3 was also finally unveiled, thanks to a lengthy performance by featured artist Usher, who did not actually play the game, but did actually sing while back-up dancers performed moves more or less similar to what will be played in game. Sadly, Don Mattrick did not join them on stage.

Several smaller games also received some attention. Xbox Summer of Arcade title Wreckateer got a full-blown stage demo, while Twisted Pixel's new jam LocoCycle, the new game from Toy Soldiers dev Signal Studios (Ascend: New Gods), and Gore Verbinski's game project Matter were all shown via short trailers.

Those awaiting details on Gears of War: Judgment will be waiting a bit longer. The trailer at the conference illuminated little.
Those awaiting details on Gears of War: Judgment will be waiting a bit longer. The trailer at the conference illuminated little.

That was about it for surprises, however. Lengthy on-stage demos of Tomb Raider, Resident Evil 6 and Call of Duty: Black Ops II offered more or less what you would expect from these games, which are mostly known quantities at this point. Additionally, a few brief trailers for Gears of War: Judgment, Fable: The Journey and Forza Horizon were shown. Each of those demos looked suitably strong, but weren't quite enough to overcome the prevailing sense that Microsoft really just didn't have that much to show this year.

That's not a slam against the company--after all, in a year when they had no new significant hardware to talk about, nor any major initiatives outside of additional media-ization of the console, it's tough to really come off in a huge way unless you have a slew of big games to show. And therein lay the ultimate issue with this year's conference: outside of Halo 4, there wasn't much that really seemed to blow anyone away. A handful of interesting smaller titles, and some big third-party, multiplatform games are always good to have, but in the absence of some other noteworthy surprises, the overall offering felt a bit paltry.

Random Thoughts:

  • The absence of the shrill, piercing laughter of children at this year's event was, at the very least, a welcome surprise. Only adults were allowed to humiliate themselves during Kinect demos this year.
  • Whoever applauded during the announcement of Internet Explorer does not deserve to be sitting in the audience of an E3 press conference. I don't care if you work for Microsoft. If they're not holding a gun to your head, there's no excuse.
  • Don Mattrick's hair continues to be amazing. It looks self-aware.
  • For as little as was shown of LocoCycle, I am disproportionately excited for it. Crossing my fingers that it turns out to essentially be Heat Vision and Jack: The Game.
  • No Phil Harrison on stage, which is surprising, given that he's actually kind of good at delivering these robotic stage demos. None of the guys on stage this year had much to offer, so maybe next year.
  • Anyone else notice that the conference just kind of abruptly ended? Like out of nowhere? I mean, I know that Black Ops II demo was dragging, but that seemed pretty harsh.

Look for more recaps later as we hit EA, Ubisoft, and Sony today. Nintendo tomorrow. And by all means, feel free to comment to your heart's content about everything you believe I am wrong about here. I enjoy it, really.

Alex Navarro on Google+

135 Comments

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javaughn

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Edited By javaughn

hi

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TheCowman

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Edited By TheCowman

@Dewar said:

But who really want to browse the internet on a console? It's not that it's IE, it's that they're bothering at all.

Eh, I'd use it. Not terribly excited about it, but yeah... I'd probably use it every now and then. Sure, not worth making a big stink over, but at this point ya gotta figure 'hey, why not?'.

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maverick_76

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Edited By maverick_76

Well the article made me laugh, thanks for making something that seemed really dull fun.

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Spiritof

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Edited By Spiritof

If this is how Microsoft thinks a market leader is suppose to act, then this industry is going to be dead inside of 10 years.

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ShenaniganZ

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Edited By ShenaniganZ

@watership said:

Alex, I get the "IE sucks LOL" part of your story above. I really do. But in the end, it's probable that the 360 will end up with the best web browser on consoles. Isn't that the point here? Unless you have web dev fiends or experience then go ahead and "GRR IE, PIXEL IS OFF".

Dude unless you can access the browser while playing a game, who cares. The only thing that would be worth a damn would be "XBOX internet explorer" "XBOX Brazzers.com" ERROR XBOX DOES NOT SUPPORT VIDEO FORMAT.....pointless

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Max_Antrax

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Edited By Max_Antrax

The best part was when the south park guys said:

"We need this too look crappy, so we teamed up with Obsidian Entertainment" :)

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EndlessLotus

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Edited By EndlessLotus

Well, Halo 4 looked good.

But that's about it....

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rramo010

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Edited By rramo010

Great article! Can't wait to watch the Bombcast!

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NewfieBullet

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Edited By NewfieBullet

I really hope the South Park game doesn't fall flat, would be awesome to have a good South Park game.

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MoronBhndWheel

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Edited By MoronBhndWheel

@jasondesante said:

Remember they said at the beginning this is going to be the biggest year ever for xbox......so ummm

gears 4,

halo 4,

fable 4

forza 5

splinter cell's solid creed 4 featuring max payne (will prob be multi platform anyways)

seriously? buy an xbox? wow they suck the WII has an internet browser and Nintendo never made a huge stink about it, neither Sony....Why does Microsoft always have the right to brag about literally nothing, and people support them? wtf

This makes me laugh.

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darkjester74

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Edited By darkjester74

@Godlyawesomeguy said:

I wouldn't put it past Microsoft to put a gun to someones head to force them to clap for an IE related announcement.

Yeah that was my feeling too. Wouldnt be surprised if there were MS plants in the audience.

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Sooty

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Edited By Sooty

Review fixing and applaud fixing. Video games!

@insanejedi said:

@2HeadedNinja said:

@insanejedi said:

Whining about IE in that capacity = I am an uninformed idiot or I am living under a rock for more than 5 years. Get over it guys, IE9 is just as good as any browser today on a technical level.

as a webdeveloper let me say ... no ... it has gotten better but it's still worlds apart from opera, firefox or chrome.

Fact: IE9 Will get a 100/100 on an Acid3 Test

Fact: IE9 Will benchmark comparably to any other mainstream browser including Firefox and Chrome for Javascript

Fact: IE9 Will open and load as fast and in most cases faster than any other browser.

This is not opinion; these are objective repeatable facts that are cross comparable that show on a technical level that IE9 is just as good if not better than any other browser. I don't even personally use IE9 on a daily basis (thanks to Firefox Sync) but I'm tired of people being stupidly ignorant and bashing IE when the notion is outdated and no longer warranted.

IE9 sure has one horrendous UI though and it is quite behind the times still, they seem to not be bothering much with extensions.

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deactivated-5c7ea8553cb72

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I wouldn't put it past Microsoft to put a gun to someones head to force them to clap for an IE related announcement.

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dewar

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Edited By dewar

@watership: But who really want to browse the internet on a console? It's not that it's IE, it's that they're bothering at all.

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PerfidiousSinn

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Edited By PerfidiousSinn

I like how they introduced Internet Explorer. Dude basically says "There have been browsers on other consoles, but no one uses them because they're painfully slow!"

Dude, the fucking 360 Dashboard itself is painfully slow. It barely runs! I have no faith that they can make IE9 work well.

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dropabombonit

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Edited By dropabombonit

Got to agree with you Alex, show was really underwhelming. The stuff that looked the most interesting was mulit platform games

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WinterSnowblind

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Edited By WinterSnowblind

@SomeJerk said:

Metroid Prime 4 looked pretty good, but super on-rails from what was shown, and following so many dull FPS standards that I bet it's got QTEs and stationary turret sequences and "player loses control of character by slipping or falling" cinematic feces, ugh. Resident Evil is now a dead franchise.

Never played a Halo game before? The scripted sequences were most likely just for demo purposes, they did very similar things for Halo 2 and 3, but the actual games never included them. A big part of the series has always been the enemy A.I. and the fact they can act intelligently, fights will change depending on what you're doing. It doesn't rely on completely scripted encounters, like what you see in every other shooter out there at the moment.

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Dad_Is_A_Zombie

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Edited By Dad_Is_A_Zombie

Very disappointing press conference. And I wasn't even expecting much to begin with. The new Halo and Splinter Cell games look great but this app bullshit has gotten waaaay out of hand.

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Edited By Nettacki
@MolluskLingers said:

Why is it ok for Harmonix to put out a new Dance Central literally every single year but Neversoft were insulted and bashed for putting out a new Guitar Hero every year? Shitty industry.

I don't think people had a problem with Neversoft putting out a GH every year, but instead had a problem with Activision releasing 3 or 4 full-priced Guitar Hero games each year. Harmonix at least tries to limit it to 1 or 2 new games a year with a few cheaper side titles and strong focus on DLC.
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Brian_P

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Edited By Brian_P

Great write up Alex. Nothing negative to say here.

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Edited By jasondesante

Remember they said at the beginning this is going to be the biggest year ever for xbox......so ummm

gears 4,

halo 4,

fable 4

forza 5

splinter cell's solid creed 4 featuring max payne (will prob be multi platform anyways)

seriously? buy an xbox? wow they suck the WII has an internet browser and Nintendo never made a huge stink about it, neither Sony....Why does Microsoft always have the right to brag about literally nothing, and people support them? wtf

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Aarownd

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Edited By Aarownd

I really don't see Microsoft dropping the "360" from the title of their next system. Every older person I heard talk about games say 360, not Xbox. 360 has become a more recognizable brand than the Xbox at this point.

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SomeJerk

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Edited By SomeJerk

Metroid Prime 4 looked pretty good, but super on-rails from what was shown, and following so many dull FPS standards that I bet it's got QTEs and stationary turret sequences and "player loses control of character by slipping or falling" cinematic feces, ugh.
 
Resident Evil is now a dead franchise.

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Didion

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Edited By Didion

Alex, I love you for your final thought about the tosser applauding the announcement of IE

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watership

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Edited By watership

Alex, I get the "IE sucks LOL" part of your story above. I really do. But in the end, it's probable that the 360 will end up with the best web browser on consoles. Isn't that the point here? Unless you have web dev fiends or experience then go ahead and "GRR IE, PIXEL IS OFF".

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Cusseta

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Edited By Cusseta

@insanejedi: I think people hate IE because it's the most all-up-in-your-face with random bullshit the first time you try to use it. Do you want this? Do you want that? Disable this? Enable that? Why not download firefox or chrome and not deal with all that bullshit? I'm not saying it's a great reason, but it's certainly a complaint I hear a lot (and have experienced EVERY time I have to use it on a new PC).

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ozzdog12

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Edited By ozzdog12

@buckybit said:

... this article is waaay too well written for such a boring event, Alex.

Basically

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Sil3n7

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Edited By Sil3n7

LONG LIVE DON MATTRICK

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ManMadeGod

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Edited By ManMadeGod

@lordofultima said:

@ManMadeGod said:

@HerbieBug said:

Lame. :/

They could have teased something. Anything. But no.

But do you really want that? Do you really want them to show a game like lost guardian and than not see it for 2-3 years? Or say something about their new machine only to leave you hanging until NEXT YEAR to hear about it again? What's the point? Or announce games in which development hasn't even started yet (Nintendo did that with super smash last e3)? I'm so tired of seeing BS titles at these shows. In fact they MS did throw in a few 2013 trailers in the middle just because.

Yes, that is what I want. The point of E3.

The point of E3 is to show us bullshit trailers of games not coming out for three years if ever? I want nothing to do with that.

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YoungBuck

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Edited By YoungBuck

After the first 15 minutes, the conference was hard to watch.

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TheSmashing

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Edited By TheSmashing

boring is a euphemism

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Timnoldzim

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Edited By Timnoldzim

Ech... boring, boring, boring.

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MeatSim

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Edited By MeatSim

The South Park portion of the conference was the best part.

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Edited By sthusby

@Mr_Skeleton said:

@sthusby said:

Alex Navarro. You try too hard to be funny. You rarely are.

I would disagree.

To each his own. It's just too obvious for me. I mean come on, look at that headline. It would have been fun if it hadn't been for the fact that everyone can think of that. And it's just all the damn time. How about just writing a normal header for once, instead of forcing in a lame joke. He's not funny. If there's one man I wouldn't mind severed all ties to Giant Bomb, it's him.

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SuperSonic1305

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Edited By SuperSonic1305

BOOOORING

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CharAznable

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Edited By CharAznable

Total snooze. Who is using all these goddamn apps and fitness products?

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DjTonySnark

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Edited By DjTonySnark

USHA USHA

YEAAAAHHH MAAAANNNN

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LoktarOgar

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Edited By LoktarOgar

Same shit, different year.
At the very least, they could have had another LSD inspired pre-E3 Kinect event.

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Jackel2072

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Edited By Jackel2072

i cant be the only one who wants to punch don mattrick in the face! i mean i really have nothing against the guy, but just something about that smile,

No Caption Provided
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yukoasho

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Edited By yukoasho

@tourgen said:

@YukoAsho said:

Sorry, but that "keyboards don't belong in the living room" jab was dumb as shit. They just wanna force you to buy a $150 Kinect instead of letting you use a $20 keyboard.

yeah. Apple's little bluetooth keyboard is actually pretty damn awesome in my living room. Plus my PC on the big screen already does all that stuff they were pimping without a yearly fee and with more choices and flexibility. Kind of a weak showing from MS this year.

That's another thing. I can already watch YouTube, Netflix, Hulu and all the rest not just on my PC (which I also have hooked up to the TV), but through my Blu-Ray player and a media player I bought off the cheap some time ago. Neither of these things ask me to pay a yearly subscription fee on top of the charge for the services themselves. It really feels like Microsoft has completely and utterly forgotten what brought them to the forefront of the industry... And completely ignored how large Sony looks in their rear-view mirror now.

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Aristides

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Edited By Aristides

To be honest, I find most e3 press conferences dull and painful to watch. Unless they do something incredibly stupid

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lordofultima

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Edited By lordofultima

@ManMadeGod said:

@HerbieBug said:

Lame. :/

They could have teased something. Anything. But no.

But do you really want that? Do you really want them to show a game like lost guardian and than not see it for 2-3 years? Or say something about their new machine only to leave you hanging until NEXT YEAR to hear about it again? What's the point? Or announce games in which development hasn't even started yet (Nintendo did that with super smash last e3)? I'm so tired of seeing BS titles at these shows. In fact they MS did throw in a few 2013 trailers in the middle just because.

Yes, that is what I want. The point of E3.

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kerse

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Edited By kerse

Everything you said was a complete lie.

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ManMadeGod

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Edited By ManMadeGod

@HerbieBug said:

Lame. :/

They could have teased something. Anything. But no.

But do you really want that? Do you really want them to show a game like lost guardian and than not see it for 2-3 years? Or say something about their new machine only to leave you hanging until NEXT YEAR to hear about it again? What's the point? Or announce games in which development hasn't even started yet (Nintendo did that with super smash last e3)? I'm so tired of seeing BS titles at these shows. In fact they MS did throw in a few 2013 trailers in the middle just because.

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iselbi

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Edited By iselbi

Microsoft at this year's E3 was pretty boring, but they did have some interesting games. They could have worked on their presentations better...maybe make them a little less cheesy? Also...LESS KINECT.

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KinjiroSSD

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Edited By KinjiroSSD

@PEIWARRIOR: If you mean vita games then you will probably be right. Our only hope for any pulse during Sony's conference is the rumor that they might do something crazy with subscription gaming. They might do a lot of stupid things but at least it makes for great conversation.

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tourgen

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Edited By tourgen
@YukoAsho said:

Sorry, but that "keyboards don't belong in the living room" jab was dumb as shit. They just wanna force you to buy a $150 Kinect instead of letting you use a $20 keyboard.

yeah.  Apple's little bluetooth keyboard is actually pretty damn awesome in my living room. 
 
Plus my PC on the big screen already does all that stuff they were pimping without a yearly fee and with more choices and flexibility.  Kind of a weak showing from MS this year.
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Scratch

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Edited By Scratch

Disappointed that Ironside is not the voice of Fisher. After playing all those games with Ironside as Fisher this just seems weird. Why not just change the protagonist? It doesn't have to be Sam Fisher does it?

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Edited By penguindust

Halo looked good and I continue to be excited for the Tomb Raider reboot. The new Sam Fisher game looks promising too. Its action reminded me of a John Woo movie. That might not be well received by Splinter Cell fans, but I liked it. I haven't had an interest in the series since the previous Xbox, but this could turn me around. We'll see whenever it arrives. The South Park game was the other highlight of the MS show even though we didn't see any of the game play. Still, the humor and writing looks spot-on for the TV series, so here's hoping.

As for the rest of the show, I wasn't really interested in the offerings. The Resident Evil 6 demo looked as if someone had cobbled together the climaxes of a dozen different movies and wedged them into three minutes. It managed to make the later COD: Black Ops 2 demo look tranquil.

The Nike intro was really grating to me. There wasn't a shred of humility from its presentation. Just Nike is great and blah blah blah Nike makes water wetter. I have Nike sneakers so I don't hate the company, I just disliked the introduction to there new software.

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yukoasho

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Edited By yukoasho

Sorry, but that "keyboards don't belong in the living room" jab was dumb as shit. They just wanna force you to buy a $150 Kinect instead of letting you use a $20 keyboard.