Ubisoft's E3 2013 Press Briefing: Repeat Business

Posted by Alex (2129 posts) -

Give this to Ubisoft: Their press conferences are rarely boring. Something about the company's general sensibility lends itself to a certain brand of goofy fun. Granted, last year's press conference was almost a little too loose, with banter between hosts Aisha Tyler and YouTube personality Tobuscus having a less-than-coordinated experience working with one another. Still, when it came to the games, there was good, weird, occasionally unexpected stuff there.

I am as excited for Rayman Legends as anyone. I think I'm just burned out on watching demos for a game that really ought to have been out already.

This year's conference featured similarly good, weird, and occasionally unexpected stuff. In fact, much of it was extremely similar, weird, occasionally unexpected stuff to last year's showing. There was a Rayman Legends demo (which we only got because Ubisoft delayed the game half-a-year to make it multiplatform), there was yet another Splinter Cell: Blacklist trailer, we got a Just Dance demo, we got a new Watch_Dogs trailer (which wasn't nearly as exciting as the lengthy demo shown last year), and though it was a different Assassin's Creed, Assassin's Creed IV scratched many of the same itches that the trailers for AC III did in 2012--and there wasn't even a gameplay demo for that one.

Thankfully, there were a few newcomers and surprises peppered into the exceedingly "usual" portions of this year's event. The show opened with the debut of a new Rocksmith game, featuring a freshly shorn Jerry Cantrell playing guitar alongside his own band's tracks, and seeming only halfway sure that Alice In Chains' music would actually appear in Rocksmith 2014. South Park: The Stick of Truth got a brief new trailer which didn't show us much that we hadn't seen before, but did manage to provided a nebulous "holiday" release date. There were even two new Trials games, Trials Fusion and Trials Frontier, which will be released for next-gen consoles and iOS, respectively.

More exciting were the two new games shown at the event. The Crew, a new multiplayer-focused driving game from the studio behind Driver: San Francisco, received a lengthy demo that showed off its premise of players infiltrating different criminal organizations across America. The way the game blended multiplayer and single-player objectives in a lobby-less environment was pretty cool, and though the actual game didn't look nearly like the all-CG trailer first shown, The Crew was, to me anyway, the most exciting thing Ubisoft showed.

Others might have been more enamored with Tom Clancy's The Division, an open-world RPG from Massive Entertainment that takes place during a ludicrously complicated near-future scenario. It literally took three minutes of pure exposition to even get to the game demo, and all I really got from it is that there is some kind of terrible money virus that destroys society for some reason. The gameplay showed players in a tactical battle against some unnamed nefarious force at a police station in New York City. After using cover and some light squad tactics, the team looted the ruined station before retreating outside to face more intense attacks. It's tough to say from the brief demo exactly what it is about The Division that makes it stand out from other combat-heavy games, but it at least looked pretty interesting.

Massive's The Division was certainly an intriguing prospect, but didn't we just get a third-person action game set in a semi-dystopic America to close the show last year?

Granted, it looked interesting in many of the same ways Watch_Dogs looked last year. The two games are different, of course, but closing out the show with yet another paranoia-fueled third-person action game was emblematic of the somewhat repetitive vibe of this year's Ubisoft conference. Even Aisha Tyler (thankfully detached from last year's co-host) seemed to be going to the same well of jokes she relied on last year, wearing a #girlwood t-shirt in reference to last year's use of the term. Still, even with a perhaps slightly overly familiar vibe, many of Ubisoft's games ranged from interesting looking to actually pretty exciting. I mean, yeah, we've seen Rayman Legends a million times now, but how great does Rayman Legends still look, right?

As is customary, we'll have more on Ubisoft's lineup from the E3 2013 show floor.

Staff
#1 Edited by Cramsy (1168 posts) -

Really excited with what we've seen at e3 so far

#2 Edited by Time_Lord (717 posts) -

The Divison plus Oclus Rift I would die and go to heaven

#3 Posted by FoxMulder (1691 posts) -

Glad they got rid of Tobuscus!

#4 Posted by Abendlaender (2803 posts) -

That The Division, an Open World MMO, is not coming to PC blows my mind (and also saddens me, cause the game looked pretty interesting)

#5 Edited by Black_Otter (6 posts) -

I am extremely excited for The Division and The Crew!

#6 Edited by Hailinel (24725 posts) -

It was a press conference, all right. It didn't leave enough of an impression for me to say much more than that.

#7 Edited by BLipp18 (256 posts) -

Im almost 100% sure theres going to be an AC4 demo at Sony, and possibly even a Watch Dogs demo too.

#8 Posted by Nictel (2412 posts) -

Oh Ubisoft.. The Division looks really interesting.

#9 Posted by SoundChaser (51 posts) -

@time_lord said:

The Divison plus Oclus Rift I would die and go to heaven

Well.. It's a third person game, so that complicates things considerably if you want to use the Oculus Rift. (it's primarily made for first person games). Mirror's Edge 2 with Oculus Rift, now we're talking.

#10 Posted by Akujin (150 posts) -

What was up with the giant jiggling boobs in the Ray man Legends section lol. I was like "oh jeeze people.. really?"

#11 Edited by Stimpack (859 posts) -

Aisha kind of rocked the house on that one. Most times I can't stand the stage personalities they put up there, but she's pretty alright.

Also everything about Rayman and the Rabbids absolutely sucks, and Assassin's Creed is played-out garbage.

Watch_Dogs and The Division look like they could be great, but I said the same thing about AC when I first saw that E3 trailer. Here's to hoping! Also a good showing for those car-loving gamers out there.

#12 Edited by Tireyo (6413 posts) -

I think Ubisoft did really good this year.

#13 Posted by Stimpack (859 posts) -

@akujin: MAN, I was thinking the same thing exactly! What the hell was that?! I was literally the only one in my group here who said anything about it at all. That said, they're French and their children prostitute themselves, so... I guess it makes sense.

#14 Edited by Manatassi (791 posts) -

Ok come on Alex you don't have to be that Jaded all the time... The Division looked friggin awesome and they made it extremely clear what that game was and what the premise entailed.

Putting it simply: A super virus spreads at a bad time of year causing chaos and you are part of a team designed to maintain national stability in such an instance. pretty straightforward.

Between The Crew, Watchdogs, Rayman Legends and The Division Ubi had an extremely impressive looking lineup in my opinion.

#15 Posted by Baltimore (271 posts) -

I want to play South Park: The Stick of Truth.

#16 Posted by MrMazz (975 posts) -

The Crew is friggin Fast and Furious the Game...I am Sold.

I had no idea the Division was an open world RPG, seems to be a lot of those coming in the soonish Gen. That could make thigns interestin

Online
#17 Posted by neoepoch (1295 posts) -

I really wished those Beyond Good and Evil and Prince of Persia rumors were true...maybe they'll be at Sony?

#18 Posted by cuttablefurball (19 posts) -

@tireyo643: Yeah they had a good number of games I would actually buy if they came out right now.

#19 Posted by dOm_CaTz (222 posts) -

Ubisoft: The Trailer.

#20 Edited by Brendan (7806 posts) -

I liked this one. I've been reasonably pleased with all of them so far. A few interesting things at each.

Online
#21 Posted by Jimbo (9809 posts) -

Anybody else get an Alpha Protcol vibe from The Division's combat? It looked more RPG than pure shooter to me. If so, I think that makes it far more interesting than it would otherwise be, but I doubt it'll be a popular choice.

#22 Edited by graf1k (413 posts) -

Ubisoft and EA win E3.....

WHAT THE FUCK?!

#23 Edited by DeathInstinct (26 posts) -

Aisha did great! Like Ubisoft's tone throughout and enjoyed the games they showed. Especially Watch Dogs, Division, and South Park.

#24 Posted by Draxyle (1848 posts) -

I love Ubisoft's conferences. They're so wonderfully, terribly brilliant. It's always entertaining, if nothing else.

#25 Edited by mrfluke (5151 posts) -

ubisoft and Ea did real well, its a great E3 so far

#26 Edited by Xavis00 (4 posts) -

I was hoping for more information on Rainbow Six: Patriots.. Like if it was still in development even.

#27 Edited by myslead (929 posts) -

all in for Watch Dogs and The Division.

#28 Edited by me3639 (1756 posts) -

Is this the same title used in every Nintendo conference?

#29 Posted by sirdesmond (1240 posts) -

The Division, The Crew and Watch Dogs are all games I'd like to play as soon as possible. The Division looked almost like a zombie-less Day Z in terms of the open world, survival, etc. The Crew is like a Fast and the Furious MMO it seems (which is a great thing).

#30 Posted by sirdesmond (1240 posts) -

The Division, The Crew and Watch Dogs are all games I'd like to play as soon as possible. The Division looked almost like a zombie-less Day Z in terms of the open world, survival, etc. The Crew is like a Fast and the Furious MMO it seems (which is a great thing).

#31 Edited by sirdesmond (1240 posts) -

The Division, The Crew and Watch Dogs are all games I'd like to play as soon as possible. The Division looked almost like a zombie-less Day Z in terms of the open world, survival, etc. The Crew is like a Fast and the Furious MMO it seems (which is a great thing).

#32 Posted by StoffInator (149 posts) -

@foxmulder: oh god yes. I don't mind the female host tho (sorry forgot her name, it's late) but she is pretty good. Minus that geek shirt she had on.

#33 Edited by MeatSim (10852 posts) -

You want see more gameplay then CGI trailers? too bad.

#34 Edited by Phished0ne (2505 posts) -

@foxmulder: oh god yes. I don't mind the female host tho (sorry forgot her name, it's late) but she is pretty good. Minus that geek shirt she had on.

I love Aisha Tyler, she is very funny, a great actress, and amazing on Archer. But i really dont love her has a press conference host. I get it that Ubi wants to throw an attractive female who genuinely loves games out there to host their show, but please just bring back Joel Mchale. Having Joel out there makes me forget im watching a press conference and excuse the corny-ass jokes as part of some co-marketing with The Soup.

#35 Posted by probablytuna (3655 posts) -

I'm mildly interested in what The Division is about. A military open world game sounds interesting. I just hope it's an actual open world and not large maps segmented by levels.

#36 Edited by darkest4 (416 posts) -

The Division looks pretty dang good. I think they kind of did it a disservice by attaching the Tom Clancy name to it though, some people will just brush it off and ignore it as another Tom Clancy game without giving it a look. Shoulda just named it a new IP and let the game speak for itself.

I don't play racing games at all but I have to say that The Crew is the first time I'm considering buying one, which is quite a feat for them to get me curious about a racing game. That game looks pretty interesting with the whole US map, the fast and furious vibe and so on.

Watch Dogs looking good as always.

Good on Ubisoft for doing some interesting things.

#37 Posted by TangoUp (307 posts) -

LOL, atleast the Division didn't have zombies. That's a start I suppose.

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