Anyone not listening to the regular, ad supported Bombcast, is really confused right about now. Also, you're missing out.
Small Business Man: The Music Video
@jeff: you totally should work that into the ad segments of the show.
The bombcast has returned to the days of old timey radio, where the guy presenting the content also presents the ads.
Ads support the content, but i'm a lot more likely to pay attention to them when a real person is presenting them.
Internet users hate ads, because all too often, they're just automated banners, popups and scripts. Theres a disconnect between the advertising and the content.
Theres a radio show host and podcaster who comes from a background in advertising named Terry O'Riley who does a great show on the topic on CBC Radio up here - and in one episode he stresses that advertising is a contract. Not between the sponsor and the content, but the sponsor and the consumer. We accept advertising, because it gives us something we want in return. To do this, it needs a connection to the content being provided. (A little irony, CBC is a public broadcaster - his show probably has more ads in it as part of the content than the rest of the entire schedule)
As an example - a billboard breaks this contract. It is providing only an obstruction to the view of a city, and advertising. It doesnt pay for the roads, or offer the consumer anything useful.
On the internet, banners feel the same way, even when they are in fact supporting the site, because the site doesn't incorporate advertising into it's design. The site doesn't announce that it is 'brought to you by <sponsor>' or work the ads into it's layout other than providing banner boxes that contrast with the theme most of the time. Customizing banners for their intended location, instead of automating the whole thing would go a long long way. Giant Bomb can't make them do this, only the one trying to sell the product can.
I love how the bombcast incorporated advertising into their format, and hopefully the internet will quit being lazy and put some work into producing good advertising, instead of cheap advertising. Make us accept it as the 'fee' for consuming the content, instead of an annoyance we must tolerate.
nice
Hey @hamst3r, I <3 you man.
@hamst3r: As a small businessman, I APPROVE!
@corvak: All very true. Ads on websites are super hard to pull off, I don't think anyone has really done it "right" yet. Podcasts are a much better medium where personalities can add their own flourish like the Bombcast and MBMAM. I hope the websites, stamps, and brain training games have been flying off the shelves because the Bombcast ads are great.
This is glorious. It's really brightening up my evening and I just keep hitting play. Fantastic job!
I've been listening to this all day. The absurdity of an ad spawning a character and now a music video just makes me smile.
10/10 would watch again and would listen to the extended remix.
Now how do we petition a live performance by Jeff and Vinny? Drew can work the synth machine.
10/10 would watch again and would listen to the extended remix.
Now how do we petition a live performance by Jeff and Vinny? Drew can work the synth machine.
We need to make this happen. I would pay good money to see this.
This is great.
Bravo sir, bravo. Anyone else think there should be a "small business man" t-shirt or something?
I'd be into that.
I love it. This is, as customary, amazing, Hamster.
Can I just ask a question that's been bothering me for months now? The Small Business Man... is he an owner of a small business, or business man that happens to be short?
In the canonical version in my head, "Small Business Man" has always been a business man who is small. And thankfully @hamst3r's video continues to support my views.
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