Wait, Gearbox dudes actually apologized for Aliens: Colonial Marines? I thought the company line was "Fuck off" and they were all toeing it? At least until the inevitable lawsuits between companies end.
It wasn't really an official apology, but the panelists were obviously aware people didn't like the game. Based on the stuff they were giving away and the admission of problems with Aliens, it seemed like they wanted to make things right, or at least better. I remember things got really quiet during the 5 minutes or so dedicated to Aliens and they talked about what they fixed and the Bug Hunt DLC, but after the fiasco that was Aliens, would people want to pay for it? I highly doubt it.
I don't think it mattered that much anyway because 95% of the crowd was probably only there for Borderlands related stuff. And they spent 95% of the time talking Borderlands.