To mark the launch of Resident Evil 5, Capcom Europe held a competition in Central London this morning that involved competitors collecting bloody hidden body parts.
A winner was crowned, Steve Long, a 26-year-old IT consultant from North London. His prize will consist of a holiday for two to Africa.
However, the publicity stunt went wrong due to a number of the replica body parts going missing. Three heads, three torsos and twelve limbs were hidden at a number of London locations, but only two heads, one torso and six limbs were returned across the Westminster Bridge winning line.
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