In 2013 EA will at least publish three 3rd person shooters. For all we know, there might be even more in the pipeline. Fuse famously has undergone an artstyle change. Deadspace has yet again been repositioned away from survival horror and closer to straight forward action. Army of Two essentially always was, what Dead Space 3 strives to become.
I wouldn't find it odd, to see 3 similar looking games with similar mechanics from different publishers. Why in the hell would one company singlehandedly flood the market with pretty much the same product on its own? Are they trying to tank EA on purpose? I'm wierded out by their decision making lately. As a core gamer, I don't understand how EA often releases multiple core games within a week or two, literally competing with their own products for sales. Like SSX and Mass Effect 3 earlier this year. Or Battlefield Premium and Medal of Honor Warfighter.
Anyways - how stupid is EA to greenlight and produce and publish three games that'll cannibalize each other's sales? And each of these products got somewhat whitewashed and pushed towards the center on purpose, to be less unique and actively grey-in-grey. Do I miss a point here, or is this a uniquely dumb strategy? At a glance - the 3 embed videos below could all be for the same game. Hell - it's the exact same colortone for all three of them.
I love Dead Space, and I'll likely pick up its 3rd iteration - but do I need that many 3rd person shooters in 2013, and do they really all need to look so samey? I mean they've really made an effort to blur the lines here. Similar tone and artstyle. All featuring coop as a main selling point. I don't quite get the idea behind making all their games as deliberately exchangable as possible. In fact, I feel like all core EA games seem to adopt a very samey look. Few colors. Low saturation. High contrast. Lots of grey and brown tones. Extreme post-effect lighting effects, such as sun glares and lens flares. How does that benefit anyone?
Two out of these three products will financially fail, or at least disappoint, regardless of the product's quality. The most likely to fail is FUSE, which is a shame, because its the most interesting and fresh out of the bunch. I don't know why Army of Two exists, but there it is - apparently somebody buys those games - but will they again? I doubt it. Dead Space is a great franchise, and I've no doubt that it'll perform to EA's expectations - so why not focus on that game? Why not push for that completely different look for FUSE, as it originally has set out to be? Why not sit on Army of Two, until Dead Space 3 and FUSE are out of the door?
Oh well - I'll just play The Last of Us, and that'll be it for 3rd person shooters in 2013. Or will it? I guess only time will tell, if EA playing it safe really is as dumb as it looks to me.
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