With this gen winding down and the recent praise Sony has been getting for PS+, it got me thinking: why hasn't Sony been more aggressive this generation with their advertising? Sure, we got Kevin Butler flaunting $299 and the Move, but nothing like this:
While this tactic didn't work for Sega, Sony has a huge card up it's sleeve: free online. We already know this, but I suspect many consumers don't. This is a huge advantage the PS3 has over the Xbox and yet Sony still hasn't played this card. Why not? I'm sure it would've swayed a lot of people--shit--it could've even forced Microsoft to abolish Xbox Live Gold. Either way, Sony slipped big time.