I think Nintendo is the same as it ever was, it is still run in the spirit of the NES of 1983.
But. being that same is their biggest problem too. They want to be/run like a toy company. Being a toy company sounds terribly romantic, like Geppetto in his workshop carving wood, unlike their competitors who are 'media companies'. Yet, a toy is a toy is just one thing a game can be, and remember teh story fo Geppetto...his creation wanted to be a real boy. -Sometimes, I think Nintendo games want to be real 'big boy' video games too, but they can't be that too often. I think what Nintendo does is fine, it works for them, they are often very profitable at what they do for families and kids However, not everything they do is suited to take a gamer from cradle to adulthood. As their core audiences gets older, Nintendo do not cater to them as well as they cater to new children or new casual gaming families.
The best example is 2DS. That system as Jeff said is not for us, not for the update you system every 18 months Nintendo handheld owner. The 2DS is a profit generator. It is less expensive to manufacture, it is likely to be more reliable since it doesn't fold, so they can sell it at a remarkable profit. It will sell very well, it will offset the losses of Wii U somewhat, and it will end up under many holiday trees, bushes, and wreaths around the world. But, it IS NOT for current owners, and it is not some slick "great deal" for anyone but Nintendo. The device exists to make money and expand 3DS software sales among an expanding base of customers. I don't say that as an accusation, I say it as a reality of business.
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