#1 Edited by bigjeffrey (4707 posts) -
#2 Posted by Pie (7035 posts) -

We probably don't even know that it was viral marketing

#3 Edited by I_Stay_Puft (2954 posts) -

I can see the rope, magic illusion nullified.

Kid Cudi was pretty shocked.

#4 Posted by Sinusoidal (1261 posts) -

It was kind of funny, but it doesn't exactly give me hope for the remake of Carrie, since that movie was a long, subtle build up to one intense and disturbing scene and has remained a classic for that reason. This video was all about spectacle.