They clearly won't accept any liability for their errors and the level of arrogance on display is astounding. Pretty stunned that this guy is allowed to speak for the company. If you can't afford actual PR, don't go out and say stuff that will clearly generate massive amounts of ill will towards your company.
Also, this guy was the person who oversaw the production of Big Rigs. Yeah, this Big Rigs: http://www.youtube.com/watch?gl=GB&hl=en-GB&v=mB1zWEhgrLs (I also love how this video has shot from 6,000 views as of last week to over a million...)