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Added by Jeff Gerstmann on Aug. 28, 2008
Golfman
But to get to the point, the only reason I'm writing about this at all is because I love this quote from Peter Clay, VP of Gillette Grooming.
“Gillette and EA SPORTS represent the best in grooming and gaming, and this partnership is a natural extension of our ongoing efforts to engage guys through their competitive nature and their passions, including sports."
Here, let me run that through the businessman-to-English translator for you.
"Dudes buy video games and like sports. Those dudes all need to shave and we figure by showing them the name Gillette over and over again, they'll shave with our stuff."
Actually, I just like the phrase "grooming and gaming." From now on, if anyone asks you what you're doing this weekend, tell them that you're going to be busy grooming and gaming.
Let's close on this quote from Tiger Woods, the "Gillette Champion" himself. Obviously this stuff came directly out of his mouth and was not at all written by his people or anyone else's people.
"I'm proud of my association with both Gillette and EA SPORTS because they represent what it means to be at the top of your game. This program will give guys the chance to play games at the highest level possible, which is always exciting. To be the best at anything is an amazing feat."
Full disclosure: I actually use a Gillette Fusion razor and think it's the most-bestest razor I've ever used. Also, we had Thai food for lunch today. Also, I need to do laundry tonight before going to PAX tomorrow. And maybe shave. See how I brought it all back around like that at the end? Dude, I should write for a living.
53 Comments
i've been grooming an gaming for years now. This partnership seems like a bad thing because now all of the sports games are gonna have giant Gillette adds everywhere
Gillette's marketing people have some skills. How they keep managing to associate a boring, annoying daily (or twice daily) chore with anything positive is really amazing to see. I also bet Tiger Woods could not grow a proper 'tache even if he tried.
*sigh* why couldn't it have been with Epic or MS, then we could get a Gears themed razor.
and have the 'Close Shave' Achievement for *almost* getting chainsawed 50 times.
damn my four blade vibrating razor with extra trimmer at the end for only being what it is.
and have the 'Close Shave' Achievement for *almost* getting chainsawed 50 times.
damn my four blade vibrating razor with extra trimmer at the end for only being what it is.
That quote is so hammy that I had to check to see if it was for real. sad..
i groomed and gamed tonight! and it was the second best experience of my day.....
it sounds really seedy!? like some kind of peodophilic dating simulator.
it sounds really seedy!? like some kind of peodophilic dating simulator.
Now if we can just try to get the guys over at www.goateesaver.com in on this we'll have the best thing ever.
All I know is I better get a Fusion with NBA Live 09 or I might have to choke a bitch.
Next: Gillette's Venus brand to partner with UbiSoft's "Petz" line. They'll have a DS game called "Imagine: Shave Your Kitty!"
I'll shave, but I'm not buying their stupid sports games. Actually, u know what? I'm not gonna shave either!
Total rebellion!
Total rebellion!
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Giant Bomb is Whiskey Powered with Django
on Aug. 28, 2008
Giant Bomb Dot Com: It's where groomers go to know.