This stinks of incredible desperation to the point where I feel embarrassed reading about it.
Good job guys. Really. You have no fucking clue what you want to do with the product you want to sell. Is it always online? Yes. Wait, no. Does it always require Kinect? Absolutely. Wait, no it doesn't. Will it work to replace cable boxes with our own original programming? Sure thing. Actually no. Let's abandon that. Price drop. Quick. Push it out the door.