They will make it another delivery method for Facebook. Want to escape into a virtual world? Well your cousin that won't stop posting status updates about his band is coming with you.
Or maybe you get your unit cheaper because it will be full of ads.
I am reactioning for sure bro.
A lot of people being super reactionary about this right out of the gate...I'm not so cynical. For VR to really take off and make a meaningful leap into mainstream acceptance, it would need to attain a certain critical mass for developing for it to be worthwhile for a broader range of companies. Facebook could potentially be a company that has the level of reach to hasten the acceptance of this tech.
Worst case scenario? Sure they fuck up something promising, or somehow lock off or hinder the ability for games to use it (why would they?). Better case scenario? A massive flood of interest in VR and potentially bringing in a whole new crowd of people trying out games for their new piece of hardware. Color me optimistic.
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