Maybe give it a few more hours? The fun lies in the emergent gameplay, but it's hard to really say how to get that to "emerge". It might be less fun for people who are either too good or too bad at the game. For some people it's just not their thing. If that's the case, no worries, move on.
So, I guess the larger question is do resellers (i.e. scalpers) provide any value to the marketplace. One could argue that they do a service by setting the market price of an item based on supply and demand when the original producer is unwilling to do so for some reason. That's free market capitalism at work, in theory. If I want something more than you, I should be able to pay more to get it if there isn't enough to go around.
I personally don't deal with scalpers, it does seem to offend my sense of 'fairness', but I'm willing to admit that's just b.s. human psychology at play.