Hey buddies, just wanted to duck my head in here and make one quick point.
You're obviously entitled to whatever opinion you like, but there's something really important about deals like the GEICO sponsorship I wanted to highlight. GEICO may seem like an odd sponsor for a video game website, and maybe that's true. But the very good thing about that is that GEICO is what's called a non-endemic advertiser. That means we don't cover any GEICO products.
When a publication is supported by an advertiser they don't cover, that's really healthy because it eliminates the possibility for conflicts of interest. (The same, by the way, could be said of Mountain Dew and Doritos which I knew everyone was up in arms about.)
Hussatron unintentionally highlighted what makes this so great: An anti-GEICO thread isn't ever something that would be a concern, just not something that would pop up on a gaming site, so it alleviates the possibilities for those sorts of concerns.
We'd never change what we'd write because of an advertiser (even though I know so many think that's how the press works) but there's always a possibility that an advertiser will pull advertising or refuse to spend with a publication because of what they write. That's what makes non-endemic sponsorships so key to maintaining editorial independence.
Anyway, thanks for listening.
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