The one thing I will say if that there are a lot of artists, videographers who are really unhappy with the way Apple is handling its Pro hardware and art/editing software. Apple is dumbing down it software tools for non-artists, yet making the workflow for professionals trying to use that software worse. In such a world where Apple is dropping the ball in hardware and software, Microsoft sees an opening.
I can't say if some of this stuff makes sense, but with Apple dropping the ball Microsoft sees their best opening yet to make what used to be Apple's strengths look like a huge joke.
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