Dude, financially, GB just got a major boost and lots of security. Let's be honest, this is what they were striving for because they need ads and he seems on board with the fact that the guys with Gamespot got connections and know what ads we would be ok with.
Subscribers were kidding themselves with the whole, I am supporting the site stuff. Nope. Whiskey Media had a platform, it got bought by some dudes and Giant Bomb was a great example of it and they got bought by CBS. I am pretty damn sure they had a huge weight lifted off of them because lets be honest, this was all an investment and they had yet to see a return on it, until now.
It's not a leap to think that the amount of subscribers they got made them a much more attractive purchase, though.