.. There were no flashy videos, sensational demonstrations or celebrity appearances. Instead, Xbox Live programming director Larry "Major Nelson" Hryb candidly took questions on stage from the crowd for 30 uninterrupted minutes, a refreshing reprieve considering the backlash Microsoft has continued to endure since unveiling the Xbox One in May.
"Look, at Xbox, we really care about the community," Hryb replied when asked point-blank how Microsoft would win back consumers. "We're very focused on what is right for gamers. Everybody at Xbox is a gamer. It's not like we just show up, do our work and go home. We want to make this the best game system that you are going to own for the next 10 years."
The presentation was apparently the first stop of an apology tour for Microsoft, which originally said the successor to the Xbox 360 would be required to go online every 24 hours and limit how users could access previously purchased games. A month later, citing feedback from consumers, Microsoft Corp. announced it decided not to implement such restrictions. ..
They got a very long road ahead, and I'm still not sure how they're supposed to approach this at this point. I read on neogaf that it would of been cheaper if they just broadcast their sorry message instead of doing this here sorry tour. But that's certainly not the right way to get their message across. Eh. At this point they need to figure exactly what sorry message they need to say. One for the gamers, and one for consumers. Because it seems that mainstream consumers have been swayed to PS4 as well as their more-gamer friends. Baby steps.