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LIVE BLOG: EA Press Conference

Dave live blogs some EA action. Join in for witty jokes and the GB community's commentary.

3:15 PM
EA closes off. My thoughts? EA is gonna bring in some serious cash this year. Now that they've got BioWare with them they've got some AAA games.

3:14 PM
Still I'm a little worried for a Star Wars MMO after galaxies. It's just hard creating a class based system when everyone wants to be a jedi.

3:13 PM
Between this, Dragon Age and and Mass Effect 2 EA sure has a lot on its plate.

3:12 PM
Oh snap, Jedi vs. Sith battle. Massive amounts of sabers being swung.

3:11 PM
Cinematic seems pretty cool. It's a sith lord taking on a whole set of dudes. Looks like we've got some Jedi and Bounty Hunters as well.

3:11 PM
"4th pillar or story to MMO genre". Cinematic trailer being shown.

3:10 PM
Full voice-over game. No text. Pretty intense, though will that mean I can't skip horrible quest descriptions?

3:09 PM
BioWare and LucasArts execs talking up Old Republic. "Story driven"

3:08 PM
There are a shit load of fake jedis on the stage.

3:07 PM
Fuck yes. Old republic?

3:06 PM
There's shooting and driving. Looks real time? You are either a good guy or a bad guy. I'm still terribly confused.

3:06 PM
Looks kinda story driven. Wonder how they work in the MMO aspects. Kinda confused about what this actually is.

3:05 PM
The character customization and modeling in APB looks pretty sweet. Best yet?

3:05 PM
New IP from Real Time Worlds. All Points Bulletin is their new mmo? 100 players in a live world where they must achieve fame and fortune.

3:05 PM
That was quick. They're not showing much from it. No gameplay.

3:05 PM
Crysis 2 will be on 360, PS3 and PC. Simultaneous launches.

3:04 PM
Thickly accented CEO of Cytek shows up to talk about Crysis 2.

3:02 PM
It involves Tim controlling Jack Black through an x360 controller. SOme more gameplay footage. Looks like there are some racing sequences in the game.

3:00 PM
2600 lines of dialog for Jack Black. Video message from him running now. It's part 2 to that earlier trailer.

2:59 PM
Apparently there is a "sacred beer tree" in Brutal Legend.

2:58 PM
New Brutal Legend trailer is up. Looks awesomely goofy. Battling lots of druids and metallic spiders. That seems about right.

2:57 PM
Tim just comes off as damned authetic. I love how he's a little nervous. This guy loves his job. OZZY!

2:56 PM
Dude, Lita Ford! Yumm.

2:55 PM
I love that the villains in Brutal Legend are built from real rockers. This game is gonna be sweet.

2:54 PM
Schaffer, if I made a list of people I wanted to meet when I was 14, I got to meet them making this game.

2:53 PM
Tom Schaffer is up to show off Brutal Legend. Nice.

2:52 PM
The open world naure of this game kinda reminds me of InFAMOUS. Except with more brothels. 

2:51 PM
Definitely looks better then Velvet Aassassin

2:50 PM
NM, looks like we've got some gameplay. i LOVE the desaturated environment with super saturated color in certain spots. 

2:49 PM
I'd really like to see some real gameplay from this one. The titling kind of reminds me of Valkyrie.

2:49 PM
It's the pandemic guys. We had an interview with them last week. Check it out. The saboteur is on display. Really looking forward to this one.

2:48 PM
Peter Moore is wrapping up. I love that dude. He wins best Exec award.

2:47 PM
He's dyed his hair on top to hide it. Just shave it like Agassi did. That's how you go classy. Back to the games. Grand Slam looks pretty fun. Definitely a bit more nuanced then previous Wii tennis offerings.

2:46 PM
Look, it's Sampras. And he's bald too! That's 3 of um.

2:45 PM
I like the hardcore tennis stance these two are getting into. Peter Moore always looks like he's having so much fun.

2:44 PM
Two bald men are playing sports right now. This is realistic.

2:43 PM
Grand Slam Tennis is up next. I really hope there are some motion controls for McEntroe's anger.

2:42 PM
EA Active sold 600k in 2 weeks. That's a huge launch.

2:41 PM
Busy Mom's don't have time to work out like they used to. That's right Peter Moore.

2:40 PM
Nothing like introducing a woman by broadcasting her body size. Sheesh.

2:39 PM
Oh, off the couch and standing in front of the TV. I gotcha. This fitness stuff is killing in sales though. I wonder how well this stuff works. Anyone messed with it?

2:38 PM
EA Sports Active "get people off the couch". Err, ok.

2:38 PM
Looks pretty comprehensive. Has iPhone support, message boards and full web connectivity.  Yeah, it's just Madden, but it's still madden.

2:37 PM
Madden 10 online franchise. Online drafts with 30 friends. 

2:37 PM
Team Builder is available today 1 month before the game is released. Neat.

2:36 PM
Team Builder in NCAA football allows you to add logos and teams. My guess is this is their way to battle the suit brought against them from NCAA players.

2:34 PM
500k games played online with FIFA.

2:33 PM
Peter Moore joked about an MMA tattoo. "My wife would kill me".

2:32 PM
EA "gets into the cage" with EA Sports Mixed Martial Arts.

2:31 PM
Ryan just IMed. He's gonna upload some MS press conference photos he took here in a bit. I wonder if we'll see a trashcan.

2:30 PM
Mike totally took one on the nose. Looks like he's in trouble. This game has really excellent sweat. Let's talk about the sweat engine.

2:30 PM
Can detect the difference between glances and full hits.

2:29 PM
Mike Tyson vs. Mohammed Ali. I'd pick Tyson, no joke.

2:29 PM
Fight Night Round 4 is up next. Physics engine is the big thing Moore is pusing with the title.

2:28 PM
Peter Moore is up. I wanna see a new tattoo!

2:27 PM
EA Sports goes with the operetta options for their music. Classy.

2:26 PM
BioWare is all about the Heavy Metal. Mass Effect 2 looks pretty awesome, but I'm curious to know if they made they actual shooting a little less clunky. Looks like your've got some zoom effect weapons though.

2:25 PM
Gameplay being shown for Mass Effect 2. Looks a whole lot darker with musical undertones that are all kinds of moody.

2:24 PM
Quick trivia. Name the game that BioWare only worked on the sequel property?

2:23 PM
Mass Effect 2 is up next.

2:22 PM
Oh, there's Marylyn. I don't mind it. This game looks fucking brutal. So excited. Looks like a really mature storyline. Still. They aren't showing a whole lot of gameplay from this game. Has me a little worried.

2:21 PM
OK time to pretend like I'm a fanboy. IM SO PUMPED FOR DRAGON AGE. I HOPE THE STORY IZ GUD!

2:20 PM
Looks like BioWare ditched the Marylyn Manson for NiN. Good move.

2:19 PM
Competition at the SHIFT booth for a BMW you can drive away for. Dragon Age is up next.

2:18 PM
I love the blur effect that happens in the cockpit so that it forces you to focus on the road.

2:17 PM
Poor Patrick, so far he's the most awkward presenter of the day. Still, I'm really looking forward to SHIFT. It looks a lot like Codemasters' GRID series.

2:16 PM
"Driver Profile" is the term for what I like to call the badass cockpit. Oh man, that had to start the video over. This one is going horrible.

2:15 PM
Patrik tells me he's excited about NFS Shift, but he sure doesn't emote it. "Redefines the racing experience".

2:14 PM
This totally reminds me of Teen Girl Squad from Homestar Runner. Cheerleader... The Ugly One! Scattered applause from the audience.

2:13 PM
Look at those girls shake those remotes! How come this stuff isn't on Natal?

2:12 PM
"Games for Girls" is the new studio. We've got some little tykes on stage with a women who has a whole lot of hair. Apparently you get to run the most awesome pajama party. Let's tease our hair... ZOMGZ!

2:11 PM
All kidding aside, if I were a girl I'd totally love Littlest Pet Shop. It's smart to get the kids addicted to consumerism early.

2:10 PM
It's the EA logo in PINK. Oh man. You crazy EA.

2:09 PM
Chip Lang seems pretty conformable on stage. Maybe it's the undone button up shirt. Sorry, I'm obsessed with execu-wear. He's showing off Littlest Pet Shop adventures for the Wii and DS. EA goes from Inferno to "cute, cuddly plush" pets.

2:08 PM
"2008 EA got back on the map with 16 games rated 80 or higher". Is that metacritic? 

2:06 PM
I wonder if the Sims dudes are at all scared about the Milo stuff from Lionhead. I still can't get into these games, but they are definitely looking fairly impressive.

2:05 PM
First jeans and blazer look for the night. Some mom jeans going on though. In comes some gameplay for Sims 3.

2:04 PM
No game is complete without a bearded antagonist. I hope the game is better then the snorefest the book is :D

2:03 PM
Ok, let's get it on. Looks like some Dante's Inferno action to start stuff up. I swear this game might as well be God of War 3.

2:02 PM
How does everyone think Brutal Legend will turn out?

2:00 PM
Apparently it's PM, not AM right now. Silly Dave.

1:57 PM
I'm hoping we'll see some Old Republic action in this event.

1:55 PM
I have attached the old school logo to this story to set it off on the proper foot.

1:54 PM
Ok, let's get this thing rolling. What are everyones predictions? 
Dave Snider on Google+