Beat is a player in the Reaper's Game of The World Ends With You. During the first week, he is partnered with his sister, Rhyme. After Rhyme saves his life by sacrificing her own, Beat becomes a Reaper in order to bring his little sister back. He acts like a delinquent, however he actually cares very much for Rhyme and is driven by his emotions. Beat's real name is Daisukenojo Bito, and he reacts with frustration any time someone refers to him by it.
Beat battles Noise with his skateboard, and is Neku Sakuraba's partner in the third week of the game. His attacks are invoked by using the D-pad to select playing cards and create hands from them.