As seen on homestarrunner.com, his ID card (which could be a fake) shows his name as Bubs C. Stand. He was named "Cutest Couple" in the latest version of "Count Longardeaux's Book of Party Tricks, Redneck Jokes, and Worldly Records." He may also be the alter ego of the Thnikkaman.
He sells almost everything out of his stand, including internet access. He also drives a Baloney Sammich Truck during the summer months.
He was briefly replaced by Senor Cardgage, Crack Stuntman, and Onion Bubs, who Strong Bad calls a "fan favorite."