I'm not sure if it's cool to go all "Hey we're super cool you guys, look at these weapons manufacturers we endorse! please buy our game oh god", but quietly lending a bit of authenticity to your games by getting the licences for real weapons seems fine. MGS probably handles it with the most taste when it's not batshit crazy, but I never really had a problem with the way Modern Warfare did it either.
At the end of the day, companies that make guns are just like all the other giant soulless corporations out there, so they're not really worth getting upset about.
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