The Polish members of GB probably know this story already, as it was all over the Internet and other media during the weekend, but I wanted to share this with the rest of GB community.
The video attached below is sadly only in Polish right now, so I'll try to briefly summarize what the hell is going on under it.
The story goes like that - two guys from one Polish PR company (they have an experience in virals and marketing campaigns) decided to do a little experiment regarding verbal agression and psychological torment, which as we all know, is commonplace on the Internet. So they've hired an oridinary older woman, taken from the list of movie extras(seen on the right of the embeded video). They gave her a simple role to play and she did it superbly, igniting a huge flame war under the youtube videos she published (in reality, the PR guys coordinated, uploaded and edited the whole thing).
Quick summary of the events: Anna, the actress in the dozen or so videos published on YouTube, took a role of Grazyna Zarko, a retired teacher with somewhat controversial personality - she advocated bodily punishment of the more rude school pupils (hitting fingers with the ruler, kneeling in the corner etc.) while also displaying very strict (some might say - very outdated) catholic views on the world. Needless to say, the huge part of Polish YouTube users were not amused - hundreds (if not thousands) of Vloggers bashed madam Grazyna (or so they thought), verbally abusing her views, her looks and everything she told. Some of them threatened her with death, others have shown their enormous intelligence with putting "kurwa" in every sentence, which is an universal curse word in polish and those with limited vocabulary use it instead of commas (it's closest equivalent is "fuck", but it can also mean "bitch", "whore" and anything the speaker likes, depending on the context). And that's only people talking to the camera, the YouTubers in the comment section were even more abusive (probably because they didn't have to show their face).
The whole affair wouldn't be so "popular", if there were no prominent Polish Vloggers involved. Some of the guys bashing madam Grazyna were the guys from gaming industry, with signed partnership with YouTube (read: they got money for views). As Grazyna was the new "fad" throughout their fanbases, they've decided to please them with abusive videos. I can't stress this fact enough - we're not talking about some 13 year old with a camera who uploads some fucking garbage on YouTube anyway, we're talking about adults, some of them with years of experience and a reputation to uphold, who make money based on views of their videos. And making fun of Grazyna was their way of earning even more cash. What's more, when she published her GaduGadu communicator (equivalent of AIM), the servers went down - so many people wanted to say, how much Grazyna sucks.
So, what happened in the end? Madam Anna, who played the role of Grazyna, came out and said - it was all fake. I'm not the person you think I am. Mainly, beacause the two guys behind this project were afraid that someone will finally spit on her or attack her directly when she'll be spotted on the street, and because madam Anna snapped - she tried to think positevely about the project, but when the death threats came in, she just cried.
When the whole thing was revealed, probalby every single fucker who abused the fake personality of Grazyna, felt stupid. And most of them apologized, but only some of them understood the message. What's more tragic, they've only apologized because Grazyna was fake and felt like complete morons - if the project was never revealed or, even worse, Grazyna was real, they would probably still feel fine.
Basically, the Polish part of YouTube userbase was trolled and never knew what hit it, and now it has to apologize. The "respected" vloggers' reputation fell so low in a matter of one weekend that it's almost funny to see how they're trying to limit the collateral damage. What's also funny is their fanbases, which were oh so happy with bashing madam Grazyna/Anna, are now cancelling their subscriptions. Probably, because they feel even more stupid than their idols. The news media and journalists are having a field day with this thing and those of Polish Internet users who didn't know about Grazyna existence untill the whole project ended (because they have better things to do than search for some new internet flame war) and those who just abstained from commenting and abusing that woman (because they have better things to do) are laughing their asses off. Myself included. Oh Internet, you never cease to amaze me.