When did installing a launcher become such a huge deal? I already have launchers for EA, Ubisoft, GOG, Twitch on top of Steam -- but all the games still play on my PC.
Big difference between "damnit, I have to install a new piece of software" versus "damnit, I have to go buy a freaking new console." (And way, way better than the old days when you had your three or four consoles, then you had your three or four different computer architectures, all incompatible with each other to such a degree that only the largest games came out on even more than 1 or 2 platforms.)
I can understand the frustration if you actively use the Steam services around the games, but, for me, Steam is merely a game library manager. Anything that gives Steam some competition at this point is good, IMHO, especially given the way things have gone the last few years. It is slightly annoying to not have everything in one basket - but the flipside of what happens if Steam just implodes is terrifying to me. A little diversity wouldn't hurt at this point, I think.
All that being said, I don't understand why Steam doesn't just match the cut. They should have the revenue stream to handle it. Hell, take it down to 15% and say the extra 3% premium is for the maturity of the platform and the size of the audience, which, in aggregate, still overwhelms the popularity of Fortnite. That would pretty much defeat any effort on Epic's part to attract titles based on revenue share alone - they would have to actively spend even more marketing money to attract titles, and while the Fortnite cash cow is very massive, it isn't bottomless.
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