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Part ad, part game. Advergames are designed to promote a specific brand or product, usually outside the game industry.
A crossover occurs when a character from one franchise makes a special appearance in a game from an unrelated franchise. Some games are specifically designed to be crossovers that bring together characters from two or more franchises.
Health is a value that gauges how much damage players can take in a game before they die or pass out. Also known as life in some games. Health is usually represented by a bar or a percentage instead of an exact amount. Found in most non sport games
In-Game Advertising is the placement of advertisements for real-world products within the game, sponsored by companies external to the developer.
These games are based off of established licenses, such as movies, comics, or TV shows. Examples are the James Bond 007 and Spider-Man franchises.
Product placement is the act of using branded products in high visibility settings inside movies and games in exchange for special consideration, financial purchases or otherwise. In recent years, it has become more apparent.
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