This:
You know, as much as we like to rag on Kotick... I got to give him and Activision props in general for being the only large gaming company that hasn't fallen all over itself to appeal to the casual market. They make hardcore games for hardcore gamers, they haven't EA-ed everything up just because they're dominant, and if rumor (and what E3 stage they were primarily on) is to be believed they were the only large publisher to push against the Microsoft DRM restrictions.
So I'll fucking raise a glass to Bobby K if they keep remembering their main customer base is gamers, and not throw us under the bus to chase casual, tablet or mobile money like a seemingly endless processing of gaming companies are doing.
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