@bonbonetti said:
I'm surprised why Codemasters haven't picked other paths though, that I think would be attractive to fans of motorsports. Like Indycar, Nascar, Dakar, Hillclimb, Super GT, karting, and endurance racing. They have dipped into some of these events, but have never really committed to it (apart from Indycar).
It's an odd thing to say perhaps, but apart from their F1 and Indycar games I don't think Codemasters racing games have really been aimed at motorsports fans.
I don't believe development of a series-specific racing title (apart from for Formula 1, given its enormous worldwide install base) is commercially viable for Codemasters. Back in the Days of ToCA, ToCA 2,and 2003's IndyCar Series, development costs were far lower, and gaming was much more of a niche industry. The PSX BTCC games weren't as a big of a risk to develop and release, despite the series' comparatively small audience. Even NASCAR has fallen out of favour these past few generations.
What's more, contemporary simulation racing games tend to cover a much wider gamut: titles like iRacing, rFactor, and Project CARS feature an attractive variety of formulae to cater to most motorsport enthusiasts. By being a part of a greater package--rather than the whole pie--each title casts a wider net, again lessening risk, and broadening appeal. An average consumer would look at an IndyCar game and likely question why it only featured a single car model when a rival simulation title offered that and so much more beside it. There wouldn't be enough hardened fans clamouring for anything IndyCar for a title like that to be anything other than a loss-maker. Lazer-scanning and recreating every destination circuit and/or location from scratch would cost an unbelievable amount of money and take forever and a day to complete, plus the cost of an official license... it's too big of an ask given Codies' commitments to other projects.
Most importantly, current titles are arguably already doing as good a job recreating a single experience than a developer concentrating on producing a solely IndyCar-focused racing game would do. The most prominent series are already represented in a sufficient capacity in contemporary titles: iRacing's IndyCar experience, for example, is a far greater draw than a modern-day, say, Newman-Haas racing for a dedicated US open-wheel fanbase. Nobody's going to make that game. The market is already saturated with far-reaching sims, so that's a no-go for Codies, too.
I wish it was a different story, as there is nothing quite like an accurately recreated broadcasting package to double-down on an authentic, single-series experience, but that's the way the industry is these days. I used IndyCar as an example, but it's interchangeable with any of those you mentioned. Codies can cater to the arcade audience like you mentioned, which is why they're headed further in that direction--but it seems like a trajectory with a limited life expectancy.
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