Only 24 hours after the British pricing  of Kinect and already Microsoft have their tank ready.  Can anyone seriously be surprised?  Gamer's comments have not been positive.
 
£130.00 is a ridiculous launch price point. The pricing of the peripheral was always going to be in one of two schools. 
 
1.  Higher price point - an increased profit figure per unit, with a decreased install base. 
2.  Lower - less unit profit, but higher installed base to sell secondary products to. 
 
Microsoft's argument is all based upon a simple fact.  It is more expensive to play two/ four player motion controlled games on the Wii/Move than on the Kinect.  With their product solution 1 - 4 players are covered out of the box.  Fair point, however how many people are going to jump into immediately playing 2/4 player games with the Move?     It is a messy stance since Sony's product is [at this stage]  being marketed for core and casual markets with Software coming for both sides of the coin.  Plus it removeschoice, forcing the consumer to invest heavily at the start.
 
Here are some choice sections of the EDGE article today.  And honestly LOL at using the "analyst community" as a defense of the pricing strategy. 
 
     “We researched it heavily,” Chris Lewis, VP of Microsoft Europe’s Interactive Entertainment Business, told MCV. “As with most things, we do massive amounts of consumer research. Not only did we consult with people like yourselves, but also the analyst community. We think this is great value.

“Look at our pricing versus what we’ve seen from Sony,” he added. “If we take their US Move details for example – obviously we’ve not seen their Move price-points for EMEA – but we expect Move will cost €150. But when you look at a two player Move experience, we think we will be around €150 less for the equivalent two-player experience.”