The talking points for Xbox One felt as though they were aimed at a mass audience, in place of a gamer audience. They spoke of all the mainstream things associated with the Xbox community and that demographic; like EA sports games, fantasy football, Halo television show and topped it all off with a Call of Duty cherry on top. These are all things that sound fine and I undoubtedly know some of my friends will enjoy these focuses, but as a gamer, these were issues I couldn’t care less about. I haven’t bought an EA sports game in over a decade, I don’t do fantasy sports and I’ve never gone out of my way to purchase a Call of Duty game, sure I’ve received a few from Activision to review, but that’s beside the point. The point is, as a gamer I felt that I was left out, the Xbox One reveal left me feeling alienated in the one place I never should.
Microsoft tried to appeal to a mass audience -- the one that really cares about this "All-in-One-Entertainment" idea -- but as a gamer, all I care about is a system to play games. And seeing how other people who are like myself would be the voice to discuss the Xbox One over and over until its release, they did a shoddy job appealing to the gamer audience -- the one that should really matter.
It seems they forgot one really important aspect:
Games make the system, not the other way around.
Log in to comment