Robert Bowling Unexpectedly Announces He is Exiting Activision [UPDATED]

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Avatar image for alex
Posted by alex (3508 posts) -

UPDATE: Activision has replied with a short statement on Bowling's exit.

"We sincerely thank Robert for his many years of service. He’s been a trusted and valued member of the Infinity Ward team. We wish him all the best on his decision to pursue future opportunities.”

Does that sound at all to you like the sort of thing a company not quite expecting this type of thing to happen might say? Read that way to me, anyway, but maybe I'm off-base.

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In a startling bit of news that pretty much just happened, Robert Bowling, the longtime creative strategist for the Call of Duty brand at Activision and developer Infinity Ward, has announced he is resigning from his current position.

I don't know if I should apologize to Robert for using this photo of him, but I'm just going to go ahead and preemptively do so.
I don't know if I should apologize to Robert for using this photo of him, but I'm just going to go ahead and preemptively do so.

No reason was given for the announcement, but the terms were absolutely clear. He stated as follows:

Today, I resign from my position as Creative Strategist of Call of Duty, as a lead of Infinity Ward, and as an employee of Activision.

Bowling had been with Activision since 2006, working early on in the franchise's existence as a community manager, and eventually rising up to become the most recognizable face associated with the brand. For all intents and purposes, he has been Call of Duty's primary mouthpiece since the Modern Warfare era began, especially in the time following the exit of Infinity Ward founders Vince Zampella and Jason West, who went on to found Respawn Entertainment.

We've reached out to Activision for an official statement regarding Bowling's exit. We'll update this story should they respond.

Staff
Avatar image for alex
#1 Posted by alex (3508 posts) -

UPDATE: Activision has replied with a short statement on Bowling's exit.

"We sincerely thank Robert for his many years of service. He’s been a trusted and valued member of the Infinity Ward team. We wish him all the best on his decision to pursue future opportunities.”

Does that sound at all to you like the sort of thing a company not quite expecting this type of thing to happen might say? Read that way to me, anyway, but maybe I'm off-base.

----

In a startling bit of news that pretty much just happened, Robert Bowling, the longtime creative strategist for the Call of Duty brand at Activision and developer Infinity Ward, has announced he is resigning from his current position.

I don't know if I should apologize to Robert for using this photo of him, but I'm just going to go ahead and preemptively do so.
I don't know if I should apologize to Robert for using this photo of him, but I'm just going to go ahead and preemptively do so.

No reason was given for the announcement, but the terms were absolutely clear. He stated as follows:

Today, I resign from my position as Creative Strategist of Call of Duty, as a lead of Infinity Ward, and as an employee of Activision.

Bowling had been with Activision since 2006, working early on in the franchise's existence as a community manager, and eventually rising up to become the most recognizable face associated with the brand. For all intents and purposes, he has been Call of Duty's primary mouthpiece since the Modern Warfare era began, especially in the time following the exit of Infinity Ward founders Vince Zampella and Jason West, who went on to found Respawn Entertainment.

We've reached out to Activision for an official statement regarding Bowling's exit. We'll update this story should they respond.

Staff
Avatar image for wmwa
#2 Posted by WMWA (1223 posts) -

Whoa

Avatar image for brianontoast
#3 Posted by brianontoast (27 posts) -

copy and paste warfare 3

Avatar image for mystyr_e
#4 Posted by Mystyr_E (1465 posts) -

<checks pockets>

<checks under bed>

Hm, can't seem to find a fuck to give

Avatar image for gorkamorkaorka
#5 Posted by gorkamorkaorka (555 posts) -

HOVER HANDS

Avatar image for girlsgeneration
#6 Edited by GirlsGeneration (153 posts) -

I guess he got tired of all the hate mail lol. And lying to people faces about features in Call of Duty and things that were a complete lie

Avatar image for positron
#7 Posted by positron (58 posts) -

Well there was no point in him joining Respawn until they had something to talk about.

Avatar image for jonnyboy
#8 Posted by jonnyboy (2867 posts) -

@gorkamorkaorka said:

HOVER HANDS

Avatar image for julmust
#9 Posted by Julmust (1641 posts) -

He's starting Hover Hands Studios.

Avatar image for chtasm
#10 Posted by Chtasm (470 posts) -

Meh.

Avatar image for itsvash
#11 Posted by itsVASH (193 posts) -

???????????

Avatar image for cyrisaurus
#12 Posted by Cyrisaurus (465 posts) -

I'm pretty sure it has to do with MW3 being hacked.

Bowling was like:

No Caption Provided
Avatar image for re_player1
#13 Posted by RE_Player1 (8013 posts) -

Who?

Avatar image for monk
#14 Posted by Monk (187 posts) -

Must have disagreed too much with upper management.

Avatar image for olivaw
#15 Posted by Olivaw (1292 posts) -

That's a hell of a photo.

Avatar image for leeroypinkerton
#16 Posted by LeeroyPinkerton (69 posts) -

Dat picture.

Avatar image for monkeyking1969
#17 Posted by MonkeyKing1969 (6393 posts) -

He always seems cool on the CoD Elite interview videos. What a shame he is leaving...He was growing a beard.

HE WAS GROWING A BEARD!!!!

Avatar image for sooty
#18 Edited by Sooty (8193 posts) -

Is Creative Strategist (Community Manager) sort of like how Subway call their employees Sandwich Artists? 
 
fourzerotwo always struck me as either incredibly ignorant of the PC platform or he was being told what to say by Activision.

Avatar image for deranged_midget
#19 Posted by Deranged (2022 posts) -

Maybe he got sick of the Call of Duty franchise.

Avatar image for dany
#20 Posted by Dany (8018 posts) -

OK.

Avatar image for bennym6
#21 Posted by bennym6 (479 posts) -

HOLY POOP

Avatar image for sopranosfan
#22 Posted by sopranosfan (1965 posts) -

Maybe he saw Bobby Kotick before he had a chance to morph from the Devil into his Kotick costume?

Avatar image for talis12
#23 Posted by Talis12 (524 posts) -

the less i see or hear of him the better

Avatar image for jking47
#24 Posted by jking47 (1290 posts) -

lol hover hands

Avatar image for thehumandove
#25 Posted by TheHumanDove (2520 posts) -

Maybe his hover hands made him do it

Avatar image for deactivated-59123fe38ab28
#26 Posted by deactivated-59123fe38ab28 (1154 posts) -

Will he be on the Bombcast?

Avatar image for iamjohn
#27 Posted by iAmJohn (6239 posts) -

Goodnight, sweet prince shitty corporate mouthpiece.

Avatar image for weegieanawrench
#28 Posted by weegieanawrench (1965 posts) -

Good luck with future endeavours, I guess.

Avatar image for aneternalenigma
#29 Posted by AnEternalEnigma (298 posts) -

I lost all respect for this guy when he stood on a stage at Call of Duty XP and announced "NO MORE LAST STAND!" to a screaming crowd of approval when he damn well knew Final Stand, which is much worse, was going to be kept in the game. Not to mention all the other lies he's fed the community since CoD4.

GTFO.

Avatar image for waldy
#30 Posted by waldy (47 posts) -

wow, unexpected

Avatar image for n7
#31 Posted by N7 (4159 posts) -

I have no problem with that.

Avatar image for tamaster92
#32 Posted by Tamaster92 (297 posts) -

That photo is proof of winning.

Avatar image for mokhann
#33 Posted by mokhann (3232 posts) -

Good riddance.

Avatar image for zacagawea
#34 Posted by Zacagawea (1678 posts) -

I've always hated him

Avatar image for notlupus
#35 Posted by notlupus (51 posts) -

well considering he never listened to the fans or actually managed any issues I really don't see how he was living up to his title. His presence will not be missed, he was a remnant of the XXxsolidscopesnake420xXX culture that was plaguing the COD series. All he ever did was give into those type of peoples concerns, maybe the community will get a representative that listens and actually makes improvements that level headed players asked for like David Vahn over at Treyarch.

Also....Hover Hands

Avatar image for ahgunsillyo
#36 Posted by ahgunsillyo (485 posts) -

To be fair, if you're going to have pictures like that taken of you, you kinda deserve to have them be the default pictures to use for articles written about you.

Avatar image for floppypants
#37 Posted by Floppypants (813 posts) -

@Tamaster92 said:

That photo is proof of winning.

Winning does not involve hover hands.

Avatar image for iamjohn
#38 Posted by iAmJohn (6239 posts) -

@AnEternalEnigma said:

I lost all respect for this guy when he stood on a stage at Call of Duty XP and announced "NO MORE LAST STAND!" to a screaming crowd of approval when he damn well knew Final Stand, which is much worse, was going to be kept in the game. Not to mention all the other lies he's fed the community since CoD4.

GTFO.

Ahahahahahahaha! Did that actually happen? It's amazing how many times he just straight up lied to the community and almost no one ever caught on and stopped taking him seriously.

Avatar image for prencher
#39 Posted by prencher (123 posts) -

Well, once you've "creatively" run a franchise into the ground, where do you really go from there as a "creative strategist"?

Avatar image for jeffsekai
#40 Posted by Jeffsekai (7159 posts) -

Meh

Avatar image for clinkz
#41 Posted by Clinkz (1116 posts) -

May his hands continue to hover.

Avatar image for m2cks
#42 Posted by m2cks (633 posts) -

Good riddance. No more Robert Trolling feeding lies to the sheep.

Avatar image for clstirens
#43 Posted by clstirens (854 posts) -

@AnEternalEnigma: Don't you have to die, like, 4 or 5 times to get into final stand?

If so, what the hell does it matter if someone on a crazy deathstreak gets to last stand? Don't tell me he "lied to the fans." There is a HUGE difference between someone who always gets to fall down and pistol you, and one who sometimes gets to fall down and shoot you.

Avatar image for nakattack
#44 Posted by NakAttack (1329 posts) -

Who?

Avatar image for cptbedlam
#45 Edited by CptBedlam (4514 posts) -

Did he have any sort of impact on the actual games? No? Then why are we talking about this guy?

He was nothing more than a mouthpiece and apparently he was bad at it, too.

Avatar image for james_giant_peach
#46 Posted by James_Giant_Peach (756 posts) -

*Herp-a-derp response about not knowing who he is/caring cause CoD sux lulz.*

Avatar image for sopranosfan
#47 Posted by sopranosfan (1965 posts) -

Guys those hands aren't hovering.....he was about to smack both of those women's ass and it was caught in the middle.

Avatar image for video_game_king
#48 Posted by Video_Game_King (36564 posts) -

@brianontoast said:

copy and paste warfare 3

Unoriginality is eternal, good sir.

Avatar image for saturdaynightspecials
#49 Posted by SaturdayNightSpecials (2547 posts) -

Remember the "one shot center-mass" thing?

He sure changed his tone since then.

Avatar image for meatsim
#50 Posted by MeatSim (11151 posts) -

I thought he would have come up with a more creative exit strategy.

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