http://www.thecoca-colacompany.com/dynamic/press_center/2012/02/board-elects-robert-a-kotick-as-director.html

Kotick is like, my hero.

Well now you know the fastest way to world domination: Make a product bigger than Jesus himself and then buy another product bigger than Jesus. Keep doing so until you own everything.
 
This guy is fucking awesome.

Good old Bobby K is not so bad.

So does this mean all the Coke Freestyle machines are going to require microtransactions to unlock more flavors?

haha this is fucking amazing.

Hmn. I just took a sip of coffee so I could spit it out in shock.

@WilltheMagicAsian said:

So does this mean all the Coke Freestyle machines are going to require microtransactions to unlock more flavors?

This is actually funny.

@WilltheMagicAsian said:

So does this mean all the Coke Freestyle machines are going to require microtransactions to unlock more flavors?

And does that mean we're getting a new coke each year, until they stop selling and then stop making coke?

Soon enough, Coke cans and bottles will only be able to be opened by buying a $50 proprietary machine.

@FlemmingM: Aww yeah, New Coke is coming back baby!

This means they're just going to make coke with the same old formula every year but re-skinned in a different can.

Wait a minute....

@WilltheMagicAsian said:

So does this mean all the Coke Freestyle machines are going to require microtransactions to unlock more flavors?

And does that mean we're getting a new coke each year, until they stop selling and then stop making coke?

@WilltheMagicAsian said:

So does this mean all the Coke Freestyle machines are going to require microtransactions to unlock more flavors?

no, just that they're going to iterate on the flavors every 10 months to the point where the new flavors are so bland and boring that no one wants to buy them.

You mean acclaimed star of Moneyball Robert Kotick?

Noooooooooooooooo D: , now I will have to stop drinking coke , god damn you Kotick

I want an autograph of this guy. Seriously. Holy fuck.

KOCA KOLA!

@GlenTennis said:

You mean acclaimed star of Moneyball Robert Kotick?

Hes known for other reasons?

This man must be so wealthy its insane.

Prepare to fend off Cokeling rushes in Starcraft 3.

In-game Coke advertisements in Diablo III confirmed??

Coca-Cola Modern Warfare themed energy drink coming 10-11-12.

Wow

He must be so rich

I mean...

He must literally be rolling money now.

Next step: World Domination.

But really, all I want is a free Coke with my Diablo 3 pre-order, please :)

daamn bobby you so crazeh

HOLY SHIT!

That is awesome

I have no words! Kotick is my hero.

This is clearly going to sour Activision's relationship with PepsiCo. No more Mountain Dew promos.

I feel his influence over Activation is not as huge as many of you guys assume.

Call of Duty: The Cola Wars

Can't wait for 15 dollar refills. is he leaving activision or is he in charge of both?

Bobby Kotick: Still a cunt.

Uuuuuuuh.

Uuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuh.

The only way I can support this is if Coke products have the 80s era Activision logo that was ever present in Atari 2600 games on them.

I prefer Pepsi...

Baller.

Oh god just thinking about the amount of money he must make hurts my head.

What the?

@TooWalrus said:

Kotick is like, my hero.

After a couple seconds in this thread, I'm gonna have to admit I just laughed at how silly it is that he owns Coke now.

This is so absurd that it's just fun.

WHATEVER, HE'S MY HERO TOO I GUESS! HWUEHWUWHWEHEHEHEHE

Seems like a much better fit for him. I wish he'd leave Activision for good and concentrate on producing and selling coke, because that's the mentality he's already been applying to video games...

Great now Activision DLC will be tied in with Coca-Cola

wow, he is taking over.

i wonder if he is going to do anything to make coke different. you know like call of duty, make call of duty title every year.

Can't wait to fucking start paying for my DLC with Coke cans. Want the new Call of Duty Map Pack? That's 150 cans of coke.

That dude... is extremely rich.

Introducing the Coca-Cola experience card! With your yearly subscription to Coca-Cola, you will be able to get free refills at any restaurant when you show your card! In addition, you'll get your refills first, before regular restaurant goers!

Only $60 dollars per year!

Man, that's CRAZY. Also, @mlarrabee said:

Prepare to fend off Cokeling rushes in Starcraft 3.

Coke officially sponsors NesTea in future StarCraft tournaments. Nice.

Bobby Kotick is a rockstar. I can't wait until he gets all old and super crazy. When he owns everything.

Kota-Kola. Do it. I dare you, Bobby.

Is he going to be the CEO of Coke and Actiblizzion at the same time?
 
Activision has made one game in the last 5 years that I've liked, and it's Singularity.

Next order of business, become President..of the world.