When I started reading video game reviews, they were in PC Gamer in 1995, which has always used a 100-point percentage scale. It was something I got very used to over the years because as I got to know the staff - churn was a lot lower in print in the late nineties - I got to understand their nuances. A strategy game like Master of Orion 2 or X-COM: Apocalypse, both well-meaning and -produced but mired in micromanagement, got 86%. I began to hate the five-point system in Extended Play because they wound up giving most of their games a 3 out of 5, which doesn't really describe the quality of the title compared to the hundreds of others games they gave the same score. When I asked a Extended Play producer about it at E3 a decade ago, he flipped the question on me: what would the difference be between a 74% rating and a 75% rating as a point of reference?
When I started reviewing movies as a fun thing a few years back, we boiled it down to a three-point scale: Must-see, Meh and Avoid, which is the exact kind of response you'd give a friend who'd asked. If your mom asked you if you liked the newest action flick, you wouldn't say "Oh, I think it's a 3 out of 5" or "I think it's a 53%", you'd just say whether you liked it or not with a recommendation or not. Our scale worked for our little review experiment.
The reality is that there's a happy medium and everyone does things differently. Jeff explained that some publishers won't send them games unless they know it'll get a 5-star review because of how Metacritic translates their scores, which he's perfectly fine with. Garnett Lee was mad at Metacritic a number of years back for mistranslating their letter-grade verdicts at 1UP. Tom Chick was similarly frustrated when Metacritic took his number for StarCraft 2 and Browder called him out for it in an article he wrote.
I don't think any system is more or less efficient than any other when provided with the appropriate context. No one uses 100-point scales anymore because they're too granular and people will always try to assign comparisons between two similarly-ranked but very different reviews. On the other end, people don't use <5-point scales because they don't give enough information.\
Basically, it's all good in the hood. Just chill.
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