Ads are so useless in today's world if you ask me, let me tell you why.
I'm a consumer, I buy things, food and pay my rent for the money my job earns me every month, so I should be able to influence with ads...but the problem is that I'm really not.
See I got more than shit for brains and so does most people! I choose what I want to buy, with care and no ad in this world could ever change that or make me buy something I don't want or need, the companies or products that has a tendency to do lots of ads and promotions are those that don't interest my one bit! And why? Because nobody obviously buys their shit!
You never see promotions or ads such as "Buy Horizon Zero Dawn for 40 bucks day one, free international shipping, at your door on release-day guaranteed!"
Now boys and girls, that's and ad and promotion that would have some effect on me...but do we see them? No, never.
Ads would have but one function for me these days and that is if it's about something I didn't know existed, period.
Like my sister didn't know the Switch was coming, she called me the first ad she saw and was bonkers about it because she loves Nintendo and nothing else about gaming so figure she doesn't stay up to snuff like me but that ad excited her and I guess I would feel the same if I was her. But to be honest she was already hungry for more Nintendo, it wasn't the ad that made it happen, an independent news article that stated the fact would have had the same effect.
So my opinion is as I've stated, generally the only ones who needs to promote or make ads are the ones who are afraid that people won't buy their shit, because they know that's what they are selling, shit.
The only games on sale on PSN and such are mostly EA or Ubisoft games, how come...hmmm...I wonder...some of them are good but I see a pattern, when some other good games from other studios almost never are among the offers.
I seem to recall the guys talking about needing our opinion on what kind of ads we would be interest in hearing on the show and seeing on the site so it gives us something, I'd say make it game-related and make it international so I can use the promotion if it ever was attractive, I consider Giant bomb an international brand if anything, European game-coverage is a joke to say the least, I think the guys should acknowledge and give us across the sea a bone as well.
Peace out!
And yeah, I use and ad-block to stop promotions about soup, how I can buy whatever I want on credit (to an interest that in itself should be illegal and even more illegal to promote as a product) or saving for my pension when I try to watch AngryJoe review a game, because it just feels wrong to cut him of with such bullshit, I consider it to honor him and his effort, not robbing him of the money.
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