so ive been watching this

http://g4tv.com/videos/44277/DICE-2010-Design-Outside-the-Box-Presentation/#video-47337 for the last 30 minutes,and its scaing me shitless.  
 
it starts off simple with the hole Why facebook games make money but then it goes into games and reality converging  and the finaly it talks about the future of life having a point  system and achivements and whatnot and thats what scares me because i see it happening in every day life,i my self have been going to the lawsons convenient store every time im out and want a snack because they use the same point card as the GEO(a videogame store) so this future dosent seem that far and i think it will be so easy to adapt that we will not find it strange and thats when they have complete controll of our decisions,ahh the future.