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NoHopeLeft.com Likely Capcom Viral Marketing Stunt

Ad firm behind mysterious tags may have solved one part of the puzzle.

The website includes a number of photographs with this symbol, date, and tagline.

Look, Resident Evil 6 is coming. Whether the NoHopeLeft.com website is a teaser for that announcement isn’t really known.

The website popped up a few days back, and certainly makes it sound like a walking dead apocalypse is nigh.

TheSixthAxis knew Capcom wouldn’t acknowledge the marketing campaign, so they decided to get clever. The website contacted the advertising agency responsible for the graffiti-like marks appearing in Europe, and was told Capcom is responsible for the ads.

“Panel number is 2375 03 Parry Street,” the ad firm told the site. “The company advertising on it is CAPCOM.”

Evidence of Resident Evil 6 has been mounting for months and months. There have been voice actors with the games on their resume, and allusions made by those involved in the Resident Evil movies. Just announce it already!

We'll know one way or the other pretty soon: the website alludes to a reveal tomorrow.

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Posted by patrickklepek
The website includes a number of photographs with this symbol, date, and tagline.

Look, Resident Evil 6 is coming. Whether the NoHopeLeft.com website is a teaser for that announcement isn’t really known.

The website popped up a few days back, and certainly makes it sound like a walking dead apocalypse is nigh.

TheSixthAxis knew Capcom wouldn’t acknowledge the marketing campaign, so they decided to get clever. The website contacted the advertising agency responsible for the graffiti-like marks appearing in Europe, and was told Capcom is responsible for the ads.

“Panel number is 2375 03 Parry Street,” the ad firm told the site. “The company advertising on it is CAPCOM.”

Evidence of Resident Evil 6 has been mounting for months and months. There have been voice actors with the games on their resume, and allusions made by those involved in the Resident Evil movies. Just announce it already!

We'll know one way or the other pretty soon: the website alludes to a reveal tomorrow.

Posted by Morningstar

Capcom...

Edited by Waffles13

This puzzle sure is solves.
 
EDIT: Already fixed. Sure don't understand why the headline can't be proofread once or twice beforehand...

Posted by zitosilva

I'm curious to see where they'are taking the series. After 5, I can't see where they'd go, since it is no longer a matter of escaping a place with your life. Now it's more about fighting a war agains a virus, but the scale was already so big that they'd have to do some very weird stuff to make it seem more meaningful.

Posted by Diablah

Capcom?

Posted by SaturdayNightSpecials

Ahaha, 'viral', get it, because zombies.

Edited by DrX25

@zitosilva: The Resident Evil ergo a reboot?

Posted by teh_destroyer

Zambies.

Posted by Ender

So... Whats happening on the 19th of January 2012?

Posted by Sooty

I have no hope left for this series if it's anything like 5

Posted by Maitimo

I wonder which second-rate studio this's going to be farmed out to?

Posted by XenoNick

As a Resi fanboy I am looking forward to see what this is. (It's a sickness I can't help it)

Posted by Yummylee

Was that woman speaking Chinese by chance? Because there was that voice actress who was said to star as Chinese woman/zombie or something like that. It's all easily linking up towards the next step in RE, and despite where the franchise has been left--or maybe even in spite of it--I'm now more intrigued than ever to see where my once favourite video game franchises lead to.

A reboot would be able solve a lot of the franchises problems, but then what would be the point with Revelations, and also reintroducing a lot of the older characters in Operation Raccoon City? Revelations, being a prequel, would be a weird entry to have as the last of the ''previous canon'' if this does turn out to be a reboot, though ORC I could see is just there to milk nostalgia out of die hard fans (which is totally working, as far as I'm concerned..).

Posted by sub_o

@Abyssfull: Yes, it's in Mandarin, and it sounds like mainland or taiwanese accent.

Resident Evil 6 in China. WIll probably spark some racial controversies again.

Posted by I_smell

I have to say it kinda ruins the whole thing if you just go straight to the fucking ad firm and ask what it is.

Posted by ShaggE

Clearly no one Asian worked on this video.

/been waiting far too long to make this stupid joke

Posted by Yummylee

@sub_o said:

@Abyssfull: Yes, it's in Mandarin, and it sounds like mainland or taiwanese accent.

Resident Evil 6 in China. WIll probably spark some racial controversies again.

I'm sure there'll be a suspicious amount of Caucasian/Russian (I'd laugh so loud if that exact Plagas model guy with the Gessepi moustache was in it) Zombies/Ganados/Las Plagas/WhateverTheFuck's in there to balance out things. Also you'll have a plucky Chinese compatriot to smooth out any further claims of racism, naturally...

Though with that said, Ada Wong I'm pretty sure is of Chinese descent... and her arc also happens to be one of the few loose ends still left hanging in the series, too.

Posted by Babylonian

Capcom + Chinese + zombies... is there any reasonable doubt this is RE6?

Posted by NegativeCero

Great! I'm not tired of RE yet, so bring it on Capcom.

Posted by Winternet

Everytime I see this kind of things I hope it's and ad campaign for something completely different and the people doing it are freaking the hell out "no no no no. It's not that. No. NOOOOO!!!!"

Posted by EightBitShik

@Waffles13: because he gives hope to all that errors is okay.....yeah no it's just sad.

Posted by Sauson

Resident Evil is one of my favorite series and I was disappointed when they went with the Las Plagas monsters instead of zombies in 4 and 5 so I'm totally on board if they want to do a new Resident Evil with zombies.

Posted by Branthog

When I saw "No Hope Left" in the article's title, I thought this was going to be a follow-up on the THQ story.

Posted by Jack268

They're also celebrating Resident Evil's 15th anniversary this Friday in Japan and livestreaming it to the world. I wouldn't be surprised if they'd show something there.

Posted by Video_Game_King

I thought the URL name was just a Mega Man reference.

Posted by Mr_Skeleton

Japanese companies should not use the internet.

Posted by Jethuty

That ad firm has no professional standards.

Fucking dicks

Posted by Agent_Eli

I want this to be an ARG. I don't care for what. I'm just hankerin' for a good ARG.

Posted by DukesT3

Just let them have there fun.

Posted by Tim_the_Corsair

Build up the hype and then bam: just another shitty Capcom game - and Resident Evil, no less!

Posted by CharlesAlanRatliff

Resident Evil 5 is one of my favorite games of this generation. Looking forward to what direction they'll be taking 6.

Posted by TheHBK

Capcom is a Japanese Company.

Japanese people hate the Chinese.

Ergo, the Japanese make a game about killing Chinese people/zombies.

The US doesn't give a fuck because they will probably make it like RE5 since they think many people "loved" that game.

Posted by WrathOfBanja

No hope left for Las Plagas to be cool. Or Resident Evil for that matter.

Posted by SupberUber

Meh. Maybe if it's an actual survival game, like the first ones on the PSX. Shotgun zambie-rush games are a dime a dozen these days.

Posted by matti00

I can't help myself, I love shit like this.

Posted by clstirens

is it bad that when I read the description to this, I thought "nohopeleft.com" was my last hope for Megaman Legends 3ds?

Posted by BabyChooChoo

I hope this is some stupid joke and within a week they're like "JUST KIDDING, we're actually making a new Darkstalkers game!"

Posted by Quarters

Since no one has mentioned it, Resident Evil: Retribution also opens its official site and launches its first teaser tomorrow. Could it be that we're in for a massive day of RE tomorrow?

Posted by JudgeDread

Guerilla Marketing. the new evil.

I sure hope Capcom payed for that ad-space and the cleaning crew.

otherwise I hope they get sued out of existance.

Posted by Yummylee

@Quarters said:

Since no one has mentioned it, Resident Evil: Retribution also opens its official site and launches its first teaser tomorrow. Could it be that we're in for a massive day of RE tomorrow?

Not to mention a RE: Revelations demo is coming to the eShop tomorrow, too... there's too many coincidences! Resident Evil is getting ready to envelope the world!

Posted by MysteriousBob

YES!

RIVAL SCHOOLS IS MAKING A COMEBACK

What? You don't see it? No hope for peaceful schools, obviously. RIVAL SCHOOLS GET HYPE

Posted by GoofyGoober

Loves me some Resident Evil.

Edited by The_son_of_X51

This appeared about an hour ago on the Resident Evil Movie facebook page:

"Get ready. Tomorrow, Evil Goes Global."

So... I'm pretty sure Resident Evil 6 will be that evil which goes global.

Posted by Yummylee

@The_son_of_X51 said:

This appeared about an hour ago on the Resident Evil Movie facebook page:

"Get ready. Tomorrow, Evil Goes Global."

So... I'm pretty sure Resident Evil 6 will be that evil which goes global.

I just hope to Hell this all isn't just some promo for the new Anderson movie... As someone else pointed out earlier, the website and teaser is meant to be posted tomorrow, too.

Posted by biggiedubs

@MysteriousBob said:

YES!

RIVAL SCHOOLS IS MAKING A COMEBACK

What? You don't see it? No hope for peaceful schools, obviously. RIVAL SCHOOLS GET HYPE

YEAHHHHH, I'M SO HYPE RIGHT NOW

I do love stuff like this though, for as cheesy as it can be. C'mon Capcom, give us another awesome Resident Evil game, give us survival horror instead of action horror, give us a reason to believe that the Japan gaming industry isn't going to complete shit. LETS GO CAPCOM

Posted by MysteriousBob

@The_son_of_X51 said:

This appeared about an hour ago on the Resident Evil Movie facebook page:

"Get ready. Tomorrow, Evil Goes Global."

So... I'm pretty sure Resident Evil 6 will be that evil which goes global.

So its residence is the whole Earth?

OPEN WORLD SET ON EARTH RESIDENT EVIL CONFIRMED

Edited by RebornLS

i want this to be RE6, but i could hold out a few more years (next console cycle). RE6 and Devils Third are two games i'd like to see on next generation consoles.

Posted by Dan_CiTi

I hope Wesker's Samurai Edge low gun shot still OTG's.

Edited by TeenageJesusSuperstar

So we all know the game is going to happen (duh). And now we know Capcom is gearing up to talk about it being a thing. So who cares! The only thing you're getting riled up and anxious about is the beginning of an expensive ad campaign. Anything you're going to see for the next few weeks (or months, or year!) will be a closely controlled teaser at best. I love the series to death but please guys, don't fall into the dumb marketing trap or think for a second anyone other than the ad company and marketing department is anything but ecstatic that people are talking about this a little early. Still, props to TheSixthAxis for doing some actual, ya know, journalism.

Posted by Wonloong

@teh_destroyer said:

Zambies.

With rabies.

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