"Rumor: Our internal product release schedule from head office dropped yesterday and on Oct 21st an unnamed Sony console will be launched. Fyi all console revisions like the ps360 slims and Wii Mini were listed as ps360 & wii mini. Previously the wiiu, 3ds and vita were also only listed as Nintendo/Sony Console in the product name column.
Disclaimer: I just work at a very large retailer, managing the electronics sales force and nothing more. I have nothing to do with purchasing, nation wide merchandising or shipping. I am not trying to play this off as I have connections at Sony, or I am some sort of insider. It's that just yesterday we received a product release schedule from our head office and I thought this is OT itt. These schedules btw, are for internal use only, designed to allow us time to create our instore merch plans. If the launch date for a product is unknown, it's simply marked TBA. The only time a date is ever included is when we have received confirmation of said date from the product company."
Interesting if true. I had been thinking the last weekend of October, but this would put it more than a week before. Hopefully we'll hear something from Sony at Gamescom about a release date, but in the meantime, one of the mods over at Gaf is working to verify the poster's career choices.
UPDATE: Poster has been verified by a mod, so it's probably a legit claim. Whether or not that's a set-in-stone date is still highly up for debate, but it's more confirmation than we had before probably.