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GameStop Playing Hardball Over Retail Steam Installs?

Warhammer 40,000: Dawn of War II vanishes from popular online retailer, insider blames Steam.

Relic's Warhammer 40,000: Dawn of War II is scheduled to ship on February 19. But you wouldn't know that if you went and visited GameStop's product database. The game's not listed there at all.

It was there, at one point, but with it now totally missing, people are starting to wonder where it's at. Kotaku's Michael McWhertor has heard from a source that GameStop has pulled the game out of its system because the game supposedly requires users to install Valve's Steam client, and GameStop might not feel so hot about selling something that installs a pretty solid digital distribution service that might prevent users from returning to GameStop to spend more money.

Of course, none of that's confirmed. Chris Faylor over at Shacknews seems to think this whole story sounds pretty unlikely, considering the online retailer seems to have no problem selling The Orange Box or Left 4 Dead, both of which also require a Steam installation. Put in those terms... yeah, it does sort of sound like a stretch.

So maybe it's an inventory glitch? Or maybe since this is a THQ game and not a proper Valve release that we're talking about, GameStop is playing super-duper-hardball to send a message to other third-parties: don't partner up with Valve if you want us to stock your game. None of the parties involved in this love triangle of retail excitement have responded to any requests for comment yet, so as of now, it remains a mystery.
Jeff Gerstmann on Google+
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Posted by Jeff
Relic's Warhammer 40,000: Dawn of War II is scheduled to ship on February 19. But you wouldn't know that if you went and visited GameStop's product database. The game's not listed there at all.

It was there, at one point, but with it now totally missing, people are starting to wonder where it's at. Kotaku's Michael McWhertor has heard from a source that GameStop has pulled the game out of its system because the game supposedly requires users to install Valve's Steam client, and GameStop might not feel so hot about selling something that installs a pretty solid digital distribution service that might prevent users from returning to GameStop to spend more money.

Of course, none of that's confirmed. Chris Faylor over at Shacknews seems to think this whole story sounds pretty unlikely, considering the online retailer seems to have no problem selling The Orange Box or Left 4 Dead, both of which also require a Steam installation. Put in those terms... yeah, it does sort of sound like a stretch.

So maybe it's an inventory glitch? Or maybe since this is a THQ game and not a proper Valve release that we're talking about, GameStop is playing super-duper-hardball to send a message to other third-parties: don't partner up with Valve if you want us to stock your game. None of the parties involved in this love triangle of retail excitement have responded to any requests for comment yet, so as of now, it remains a mystery.
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Posted by Zergvasion

Good riddance to GameStop, I buy all of my PC games on Steam anyways.

Posted by Peach

Wow.... didn't realize Steam was such a nuisance to GameStop. I hope it will be. I hope their company dies.

Posted by Lilarcor

I think that The Orange Box and Left 4 Dead were exceptions for Gamestop because they're Valve games. They can play hardball with lower-profile games like Dawn of War 2, but if they tried to not stock something with the kind of hype that Valve games inevitably have, they'd probably just end up shooting themselves in the foot. I'm guessing that they think that Dawn of War 2 is a big enough game that people will want it and not being able to find it at retail will hurt THQ and Relic, but not so big that they'll be losing out on a lot of money by refusing to stock it.

Posted by JoelTGM

More like a glitch in the system, nothing says they're hiding the game because of Steam. 

Posted by Jimbo7676

Hilarious if true. Steam is a great product and that's all there is to it. If gamestop wants to compete with Steam then it needs to make going to a gamestop and buying the game retail a more valuable choice then an easy purchase on steam. A tough thing to do to be sure but that's Capitalism for you. 

Posted by Hamz

Is it possible this is due to pre-orders? I believe if you pre-order the game on Steam now or did so before Jan21 you got into the MP beta early. Was this the same for GameStop retail versions? Is it possible they've stopped selling the game due to this deal?

I mean if I had to choose between where to pre-order I'd probably go for Steam since I get instant access to the MP beta than have to wait for the retail version to email me a code or something, assuming they had that same bonus for pre-orders.

Either way I think its pretty dirty of GameStop if this is some game of hardball. Maybe if their service wasn't so shit people would think of buying games there?

Posted by RHCPfan24

If that is seriously the reason that the game is not there....damn Gamestop, and I am speaking kind. Still, i hope not. That would make my "respect" for them seem almost nonexistent.

Posted by LordAndrew

There's no way that's true. Right? Maybe? Possibly.

Posted by Hef

So they allow other games that require a steam install but not this one?  I think something just screwed up in their system and people are taking this way out of proportion. 

Edited by PapaLazarou

Retail sucks I buy all my games off of Steam now days or not at all. I like to keep my games in one place so if it isn't on Steam then I simpy don't pay for it. this is part of my Down with GFWL campaign where I want all developers to eventually force their games to use Steam as DRM and then use it's features instead of GFWL.

Posted by Claude
Posted by Matthew

Just called a couple of the stores in the area.  Apparently, they're not accepting pre-orders, but they are still going to stock the game...when I asked about the no acceptance of pre-orders, they all just responded with saying 'we're sold out of the pre-orders.'

Posted by clarke0

If this is true it just gives me ANOTHER reason to hate GameStop. I hope that company dies in a fire.

Posted by CaLe

I've had the unfortunate pleasure of dealing with 2 gamestop employees over the last few days. These guys have no clue about real gaming or real gamers, seriously.. I hope they fail, fail hard.

Posted by LiK

Gamestop is shit. that's a given.

Posted by Scooper

Steam's rad, I bought DOW40K from there I can't wait to play it.

Posted by Scratch

If this does turn out to be true, then it's dumb move by GameStop. Figures...it is GameStop after all.

Posted by masternater27

what serious pc gamer doesn't use steam anymore?  And just go to best buy if you want to buy a boxed copy.

Posted by Sushbag

Gamestop and their underhanded business practices and their sleazy, borderline criminal employees and their overpricing of things and their insistence on asking me if I want to pre-order games and their general complete fucking dogshit company needs to quickly be driven into bankruptcy by a combination of Valve aquiring 100% of all PC game purchases and average console gamers finally becoming aware of how horrible that coroporation is. *spits*

Posted by TheHBK

Hmmm interesting.  I think the conclusion is, Fuck Gamestop.

Posted by akumous

I really don't like Gamestop...I don't why I have a strong animosity towards the company but I do have. Maybe it is how their used game selling model works......

Posted by TheHBK
Posted by SoulTaker

If this news is true; go valve.

Posted by player66

Also, they're incentivising Seam users by offering Beta access to users when I'm sure the publisher turned GameSpot down for the Beta access. I just purchased Dawn of War: Soulstorm today for $7.50 to get early access to the Beta. I was going to get it eventually and the price plus a week of DoW II: Beta early was too good to pass up. If Valve keeps this up, I may just forego PC Retail entirely.

Posted by Gearhead

If this is true, and Gamestop thinks that PC gamers will turn to Gamestop over Steam, they are stupid. Gamestop seems to almost have turned their backs on the PC market, while any PC gamer today, has and loves Steam. If it going to be a war between the two, I would think developers would turn to Steam instead of Valve because Gamestop won't turn around, and try to sell used copies of the game.

Posted by WholeFunShow

Neither would surprise me, but I will say I'm happy to hear that Steam is considered enough of a threat that this story is credible. I know well that Valve are a company same as Gamestop, Micro$oft (fuck GFW, by the whys) & every other looking for mo money, but at the risk of sounding fanboitastic (you should have heard me when I realised I prolly couldn't get a refund for GTA IV :p) I think they actually take pride in caring for their product & what real gamers really think about it too. Oh, & Steam forced GFW to be free, that is good.

Posted by Crono

I can see why GameStop would do this; Steam is a far superior retailer.

Fuck GameStop.

Posted by cspiffo

bye bye Gamestop.  Been nice knowin' yah!  Steam will replace you.

Posted by MHumphreys89

I doubt that they care about steam to the extent of not stocking the game, although Gamespot would probably pull something such as this.

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Posted by AndrewB

If Gamestop is making me choose between them and Steam... well, lets just say that Gamestop would cease to exist if more people thought like me.

Posted by keyhunter

I'd rather buy shit from gamestop than have to install Steam.

Posted by stephengotlost

Petty school yard politics.

Posted by strangeling
Gearhead said:
" Gamestop seems to almost have turned their backs on the PC market, while any PC gamer today, has and loves Steam. If it going to be a war between the two, I would think developers would turn to Steam instead of Valve because Gamestop won't turn around, and try to sell used copies of the game."
Of course they are.  PC games have no resell value nowadays with DRM, and the used games market is how they make all their money.
Posted by Lunarbunny

I call it job security.

Posted by pause422

Like I would ever buy another PC game ever retail, especially from Gamestop. Steam>all.

Posted by Isaiah

I don't see why gamestop would get so pissy, have you seen their PC sections?  They only have half a dozen pc games, plus the only reason to use those stores is for used games, and that's a no go with PC.

Posted by BawlZINmotion

Maybe Valve just got a timed exclusive. Would that actually surprise anyone?

Posted by JoshLarson

Wouldn't surprise me if Gamestop is doing this for a percieved sleight from Relic. The thing is Gamestop has been shafting PC games for years. Christ, the shelf space dedicated to PC games in my local store would fit into my lunchbox with room to spare. Down with limited installation PC games and down with Gamestop's shameful business practices.

Edited by Fade2Gray

Steam does seem pretty eager to sell copies of DoWII. They'er blowing out copies of the last DoW expansion at 75% off and signing up anyone who buys it for the DoWII multi-player beta. Sounds like SOMETHING is going on whetever it is.

Posted by dsplayer1010

Weird

Posted by Jayzilla

Glitch. Unless they go after the really big games, it won't matter.

Posted by LORDLICORICE

It is amazing how many people "hate" Gamestop. You guys kill me. If you know everything and don't want to talk to anyone, hide in your house and never go out in public. The employees are criminal because they want you to pre-order a game that you are going to walk in and buy on launch day. You are so dedicated to the gaming industry yet you don't understand that Gamestop is the largest purchaser of games. The more pre-orders mean more games are bought from the developers. More money in the right places. As far as shitty employees go, find me a retail chain that has terrific employees across the board. RealIy? anyone? I could rant for days on this subject. Bottom line is if you don't like them, don't shop there. They obviously dont need you money. Anyhow. PC games are moving to digital distribution...shocking. If you have a rig set up to play all of the new games, chances are you are going to have a connection speed able to download the games as well. There will come a time when Gamestop ceases to carry PC games (or strictly goes to special order) and I am sure it wont hurt their business in the least. 

Posted by TheJadeAngel

I think i'm gonna have to re-install Steam.  EB Games isn't keeping up with all my pre-ordering here in Aus .  I'm still getting the games a day or 2 late.

Posted by Wintermute

I noticed on the Gamestop website that the original Dawn of War and it's expansions are available for download. Mabye all this stems from THQ not allowing Gamestop to digitally distribute as well.

As for Gamestop being a poorly run company. People need to realise that they are a business and will continue to do what they do as long as people accept it and continue to give them their money. If you don't like their business, stop shopping there and they will be forced to change the way they do things. Digital distribution will shutter them in a decade or so anyway. Patience.

Posted by gimmysumcowbel

shows how gay gamestop is

never plan on setting foot in there again
Edited by xDLGx

Digital distribution is the win, Gamestop is the suck.

Posted by Callumrides

Gamestop need to get a fucking grip jeez  , Fuck  Gamestop to the point of them not exsisting

Posted by Destroyeron

I won't buy my games at ShitStop anyways.

Posted by s0ck

gamestop=video game retailer
gamespot=video game website
if you feel the need to comment at least get your facts right!

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