@hassun: Well, that's a function of them revealing it so early. They have to remind people that the specter of Scorpio is looming in the distance at every possible opportunity, lest our goldfish brains forget that it exists.

Personally, I think it'll land at $400. They'll crank as much power as they possibly can out of that price point, and then they'll decide how much of a loss they are willing to take past that. Pricing it beyond that bracket would be unwise, as the move to these half-step console generations may cause wallets to tighten a bit. If this was the XBONE 2 instead of Scorpio (and the usual X amount of years between), maybe $500 would work, but they're the underdog right now (at least in terms of worldwide sales) and I don't think they can afford to saddle themselves with such a pricetag if they want to win people over.

@mirado: They definitely will have to release it at a competitive price but of course Microsoft is a company that can afford to take a loss. I can't see them being competitive at anything higher than $499 and they will probably at least have to match the PS4's $399.