Officially supporting the PSVR on the PC, via something like OpenVR, would be a win for everyone involved.
Sony, presumably making a profit off sold units (plus cameras, controllers), would enlarge their potential market to be larger than any one of their direct competitors, ultimately driving down costs through scale, and driving up profits through sales.
Developers too enjoy a bigger market, and would have an obvious reason to port PSVR games to the PC. As it stands, VR is best suited for 'smaller experiences', and a smaller developer can't reasonably disregard the PC market anyway.
Gamers with only a PS4 are unaffected.
Gamers with only a PC will have the currently cheapest desktop VR solution available to them.
Gamers with a PC and PS4 will get better value out of their investment.
The counter-argument would be that Sony could lose software sales as people with both a PC and PS4 will opt for the PC version. I find this argument weak because how likely is someone with a VR-capable PC to buy a PS4-only VR solution in the first case? Long-term what matters more is that the market gets established. Expanding market share and brand recognition while making a profit selling units you wouldn't have sold otherwise should be more than enough to counter-balance this 'issue'.
As someone with both a PC and a PS4, the prospect of spending ~$450 on something which will only work on the PS4 is wholly unappealing. If I were able to leverage that investment onto the PC also, 'splitting the cost' as it were, it'd instead be a non-brainer.
The reality is that, as it stands, the right choice for me is to not invest in PSVR at all.
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