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Nintendo Slashes 3DS Price to $169.99, Early Adopters Get Free Games

The house that Mario built seems to have taken disappointing hardware sales to heart.

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3DS has not lit the world on fire in the same way DS did. You can blame your smartphone for that. When DS launched, devices like the iPhone did not exist. Decent video games were not available for your mobile phone!

That's all changed, and Nintendo's glasses-free 3D gimmick hasn't been enough to sway customers to drop $249.99 for its new handheld.

Maybe they'll pay $169.99, though, which is the new retail price of 3DS, effective August 12.

Nintendo also confirmed release months for Super Mario 3D Land (November) and Mario Kart 7 (December). Wait, Mario Kart...7? Really? I wouldn't be surprised if that one changed before release.

If you (like me) already bought a 3DS and are cringing, Nintendo's hoping to appease early adopters with the "3DS Ambassador" program, which roughly translated into English means "free stuff."

First, you'll gain access to 10 free Virtual Console games from the NES era, including Super Mario Bros., Donkey Kong Jr., Balloon Fight, Ice Climber and The Legend of Zelda. The others five aren't known, and all ten will become publicly available for purchase at a later date.

Additionally, Nintendo's offering up another 10 free Game Boy Advance titles. The games include Yoshi’s Island: Super Mario Advance 3, Mario Kart: Super Circuit, Metroid Fusion, WarioWare, Inc.: Mega Microgame$ and Mario vs. Donkey Kong. The other five weren't listed, but that's a hell of a list already.

Strangely, Nintendo claims these free GBA titles won't be made available to everyone else.

"Nintendo currently has no plans to make these 10 games available to the general public on the Nintendo 3DS in the future," reads the press release.

More details about the program are to be announced, but Nintendo's only requirement is that players connect to the eShop before 11:59 p.m. EST on August 11. Before the price drop, basically.

Sony can't be very happy about this aggressive move. Many did not expect the company to hit a $249.99 price point for Vita.

Patrick Klepek on Google+

419 Comments

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Kaiosten

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Edited By Kaiosten

Maybe if they released some games for the system they wouldn't have to do this... I think we're passed the era where you can get away with releasing "cool" new technology that won't have a decent software selection for the first 6+ months of its life-cycle and expect it to sell well. You know, unless you're Apple I guess. 9_9

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superfriend

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Edited By superfriend

"Nintendo currently has no plans to make these 10 games available to the general public on the Nintendo 3DS in the future"
 
Welcome to Nintendo, where freaking lunatics are in charge. I wonder how they justify that. "Oh, we don´t WANT to sell the good stuff to you- here have some old-ass NES games on your new system"
 
Stupidity is spreading.

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rjayb89

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Edited By rjayb89

Still waiting for the 3DS remodel.

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alistercat

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Edited By alistercat
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RandomInternetUser

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So, yeah.  Kind of expected a price drop due to the Vita price, but not that steep.  I'll probably ask for one of these for Christmas or something now.

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fozzyozzy

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Edited By fozzyozzy

So be it.  Price drops are inevitable.  I harbor no ill will, but if Nintendo sees fit to reward me for buying early, I have no reason to complain.  

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MariachiMacabre

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Edited By MariachiMacabre

I have a jar on my dresser marked 3DS Fund with about 150 bucks so.far. childish maybe but effective. August 12th. Is the day.

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617_jbug

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Edited By 617_jbug

20 Free games, I'm ok with this. I have question all you had to do is access the e-shop to qualify right? I didn't buy anything but I did download the Pokedex and Exclitebike.

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GozerTC

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Edited By GozerTC
@AlisterCat said:

Nice to know Kotaku went with the classy title "3DS In Crisis, Nintendo Must Execute a Drastic Plan B"

I don't find that a bad title.  I mean it IS supposed to grab your attention and make you read.  Also any time you see a price drop this high and this quickly it is a red flag that something is wrong.  Still not going to get me to buy one. 
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MikkaQ

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Edited By MikkaQ

Hmm now get it to 150$ and I'll start thinking about it. Maybe a hardware revision while you're at it, nintendo.

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curious_george

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Edited By curious_george

I'd still much rather have a Vita. $169 isn't a value when there are no games to play and 3D is all hype.

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bonbolapti

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Edited By bonbolapti

holy shit yes?

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toowalrus

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Edited By toowalrus

Tempting... but still, waiting for Luigi's Mansion 2. Hopefully there will be a hardware refresh or some sort of special edition color or something by then.

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deactivated-5f80be8681c07

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LOL early adopters

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dirkfunk

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Edited By dirkfunk

Hopefully this means the DSi XL price will drop drastically as well. . . I've been wanting one of those for a while.

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Cybexx

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Edited By Cybexx

I think the Vita is fine at $250, because that still seems like an insane deal that you know Sony is loosing gobs of money on each unit. As for this whole perception the DS set the world of fire out the gate, the internet has a short memory. There was 9 whole months between the launch of the DS and the first good game, which was Kirby's Canvas Curse. I'm not talking about system seller, I'm just talking good. The 3DS already has Pilot Wings, Ghost Recon: Shadow Wars, Ocarina of Time 3D with other games that are worth renting like Steeldiver and Dead or Alive. It should have more and it doesn't quite have its killer app but it at least has games worth playing at this point unlike the DS which didn't become relevant and big till the DS Lite.

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generic_username

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Edited By generic_username

Okay, this is more in the price range of someone totally broke. I had hoped to get one earlier, but that's my whole part-time-job paycheck gone. I don't really see why everyone needs to complain about a huge price-drop, it only sounds like good news to me. I'm also glad they're going to try to make it up to the people who bought it at the higher price point. Good news all around, in my opinion.  
 
Though I might not get it until the Paper Mario game they're making comes out. I love Paper Mario so much. That was honestly the only reason I wanted to get one when it was 250$.
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moofey

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Edited By moofey

Dear Nintendo,

I hate you for gipping me 80 bucks, but...

I love you for making it up to me with free games.

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President_Barackbar

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Why is it that Nintendo's strategy for appeasement always relies on them giving you their old good games on your new system instead of, I don't know, actually trying to make better ones?

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PrivateIronTFU

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Edited By PrivateIronTFU

Nice, definitely buying one. I'm honestly more excited for the virtual console and GBA games on the horizon. I've been itchin' for some Yoshi's Island for some time now. I have to imagine that they will be released to the rest of us eventually.

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wookieman46

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Edited By wookieman46

Price drop sure makes the 3DS more appealing...

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Snej

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Edited By Snej

I hope they don't make Metroid: Fusion exclusive to early adopters because I can't afford to buy one till the price drop and I want me some Metroid: Fusion.

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Yelix

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Edited By Yelix

Oh my God. I never finished Metroid Fusion because I lost my cartridge while I was in the middle of it. NINTENDO LOVES ME YOU GUYS THEY DID THIS FOR ME

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dastly75

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Edited By dastly75

Still holding out for the 3DS lite.

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Hairydutchman

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Edited By Hairydutchman

What it should've been from the start. I will get one now.

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FinalCut

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Edited By FinalCut

Still not interested yet. However this does make it much more tempting but the lack of games I'm interested in still holds me back.

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NickL

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Edited By NickL

@Hairydutchman said:

What it should've been from the start. I will get one now.

I'm not quite ready to jump on it, but if they ever get a solid lineup of games, this price is perfect.

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Brake

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Edited By Brake

I've just realized that I've kinda lost interest in the 3DS. Maybe it's just not wanting a dedicated gaming handheld anymore or the line-up not really doing it for me.

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Tally_Pants

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Edited By Tally_Pants

I was ready to curse and swear when I read on twitter that the 3DS was getting dramatically cheaper after I bought one at launch (thanks @willsmith). But with the prospect of FREE games (a lot of free games!!!). I'm kinda stoked I got it when I did, because I played the ass off of SF4 until Zelda came out, and now I'm loving that!
E-Shop. Engage!

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reddin

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Edited By reddin

OK, so now the that the price is right, how about some games?

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Eriktion

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Edited By Eriktion

Here's my take on the 3DS. 
 
People are rejecting 3D entertainment (in general) for two reasons. 
1. It's not done very well and really has very little impact on the experience. 
2. A LOT of people get headaches from 3D. 
 
SO why would ANYONE buy a 3DS, especially all those people that get headaches. Sure it's a Nintendo device, but that's about it. Besides the few exclusive first party stuff there is very little that makes this handheld different from the DS. Is it more powerful than a PSP even?
 
On a personal note, I get sweaty hands when I play and the analog stick on the 3DS become completely useless for me. My thumb cannot stay on it and I lose all accuracy. MASSIVE fail.  
 
I work as a game tester currently so it's entirely possible that I'm a little jaded by that. Nonetheless everyone in my office turn the 3D off.

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kerse

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Edited By kerse

Still don't want, no games I would want to play.

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yoshimitz707

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Edited By yoshimitz707

Decent video games are still not available for my mobile phone!

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SecondPersonShooter

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Honestly, the reason the 3DS didn't sell was not because it was too high in price, it's because there was literally nothing to play on it.

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betterboulder

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Edited By betterboulder

Aw! I'm never lucky enough to be apart of one of these. Maybe God will grant me the money for a 3DS before the 11th

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helios1337

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Edited By helios1337

When I saw the price I got a bit of an urge to get one, but then remembered there are still no good original games for it(ignoring the N64 games I already own and can emulate with better graphics). Maybe when Paper Mario 3DS comes out I will pick it up. Even then, the battery life concerns me and so does the looming 3DS Lite release.

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WightnNerdy

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Edited By WightnNerdy

Disappointed that I didn't hold out until the price drop, but I'm sure glad about the free games. I cant wait to play Metroid Fusion... For free!

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Everyones_A_Critic

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I'm glad they're giving something to those of us who have been waiting since March for something worthwhile to play (you know, if you don't like Street Fighter or find Zelda boring).

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Tally_Pants

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Edited By Tally_Pants

OH! and these games are WAY BETTER THAN SONY"S OFFER OF SHIT.

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Shaanyboi

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Edited By Shaanyboi
@Circ said:

At best, $170 puts this in the realm of "possible" as a christmas gift for my kid (if there's a killer software library by then).


Mario Kart, Mario 3D Land, OOT
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Laughlin_12

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Edited By Laughlin_12

I didn't even know there were NES or GBA games on the eShop.
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RE_Player1

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Edited By RE_Player1

@Tally_Pants said:

OH! and these games are WAY BETTER THAN SONY"S OFFER OF SHIT.

Ok were comparing NES and GBA games to PS3 and PSP retail and downloadable games? I enjoy Wipeout HD and I'm sure 3DS owners will enjoy this package, get over yourself.

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Edited By IshimuraD

I almost want to get one now, just for the free VC games. I figure, buy it now at $249.99 at Future Shop/Best Buy, and come August 12, price-protection it for the $80 difference. Best of both worlds?
 
...if only the 3D didn't strain my eyes and if there were just more exciting games for the system.

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Absolute_Zero

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Edited By Absolute_Zero

I'm tempted to get a 3DS NOW before the price drop since Nintendo's saying those GBA games will be exclusive. And I bet they're expecting some sales from this. Sneaky, sneaky Nintendo...

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csl316

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Edited By csl316

Metroid Fusion is amazing.

Alas, until they release a new Castlevania I think I can wait.

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Sasanagui

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Edited By Sasanagui

At any price, it's still a clamshell full of ca ca-poo poo. I bought one at launch and like the Conductor, I don't know/care where that little glitter machine is. I'm sure it's probably dead though, or at least comatose.
 
You're likely going to get screwed buying it at $170 too because of impending revisions, which are more than necessary. They're pretty much admitting the 3ds is a mistake.

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garyoldman

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Edited By garyoldman

Nice!

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kishinfoulux

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Edited By kishinfoulux
@EgoCheck616 said:

I can't feel bad about this as an early adopter. I've managed to get a ton of mileage from my 3DS and do not regret the purchase one bit. And free games? Bring 'em on!

This. And now I get free games too? Nice.
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AxleBro

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Edited By AxleBro

this is why i held out, no games, poor sales.... significant price drop was obvious

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jasondesante

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Edited By jasondesante

Apples iPod Touch and iPhone have games.  Yes they exist, but have the quality of games from sites like newgrounds and ebaumsworld.  iOS has games, but they are basically complete shit.  Rage and Infinity Blade drain the battery like none other, and the gameplay is comparable to a mediocre DS game.
 
iOS has only convinced the largest demographic (the dumb sheeple) to buy it becuase it looks cool, these people have no knowledge on how to find a satisfing gameplay experience and they don't know what to pick if they have a choice to make.  
 
The only reason iOS gaming is so popular is because people are retarded and don't know what quality is.