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Robert Bowling Unexpectedly Announces He is Exiting Activision [UPDATED]

No word yet on reasons, nor where he may be headed next.

UPDATE: Activision has replied with a short statement on Bowling's exit.

"We sincerely thank Robert for his many years of service. He’s been a trusted and valued member of the Infinity Ward team. We wish him all the best on his decision to pursue future opportunities.”

Does that sound at all to you like the sort of thing a company not quite expecting this type of thing to happen might say? Read that way to me, anyway, but maybe I'm off-base.

----

In a startling bit of news that pretty much just happened, Robert Bowling, the longtime creative strategist for the Call of Duty brand at Activision and developer Infinity Ward, has announced he is resigning from his current position.

I don't know if I should apologize to Robert for using this photo of him, but I'm just going to go ahead and preemptively do so.
I don't know if I should apologize to Robert for using this photo of him, but I'm just going to go ahead and preemptively do so.

No reason was given for the announcement, but the terms were absolutely clear. He stated as follows:

Today, I resign from my position as Creative Strategist of Call of Duty, as a lead of Infinity Ward, and as an employee of Activision.

Bowling had been with Activision since 2006, working early on in the franchise's existence as a community manager, and eventually rising up to become the most recognizable face associated with the brand. For all intents and purposes, he has been Call of Duty's primary mouthpiece since the Modern Warfare era began, especially in the time following the exit of Infinity Ward founders Vince Zampella and Jason West, who went on to found Respawn Entertainment.

We've reached out to Activision for an official statement regarding Bowling's exit. We'll update this story should they respond.

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177 Comments

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superfriend

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Edited By superfriend

@Chtasm said:

Meh.

I love how any news stories to anything even remotely related to Call of Duty bring up the same kind of reaction.

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Ocelot237

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Edited By Ocelot237

He's getting out before the crunch starts on Modern Warfour.

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BabyChooChoo

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Edited By BabyChooChoo

@Fuga said:

These comments, as usual, are terrible

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Brackynews

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Edited By Brackynews

I feel entirely okay that I had to google "hover hands" to get the joke. Could that photo be any smaller? lol Probably for the best though. Anyway, good luck to him. Always sounds like a gentleman and an awesome dad.

@Ocelot237 said:

He's getting out before the crunch starts on Modern Warfour.

"Wherefor Shoot Thou? In Thine Head!" ~ Sir Gary of Whitta on Ye Monderne Warfoure.

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scottp

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Edited By scottp

@Jolt92: looooool

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scottp

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Edited By scottp
No Caption Provided
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benderunit22

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Edited By benderunit22

Wonder where he's gonna respawn.

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Jetfire77

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Edited By Jetfire77

The community face of Activision steps down with a perfunctory statement? Can't wait to see this one play out. Something is amiss.

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AxleBro

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Edited By AxleBro

maybe he wanted to actually make a game again.... instead of just pretending to for money.

maybe his inner artist got tired of putting pretty filters over a single great painting....

maybe they just fired him, i don't know.

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Presto

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Edited By Presto

I can't be the only one who read "he may be headed next" as "he may be beheaded next".

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AhmadMetallic

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Edited By AhmadMetallic
@iAmJohn said:

Goodnight, sweet prince shitty corporate mouthpiece.

Haha, I like this.
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sthusby

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Edited By sthusby

@positron said:

Well there was no point in him joining Respawn until they had something to talk about.

Respawn already have a creative strategist.

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234r2we232

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Edited By 234r2we232

@LegendaryChopChop said:

Looks like the era of Call of Duty is truly over.

Yes, because their Community Manager stepped down. Obviously the content and overall of the games will change drastically...

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chaosnovaxz

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Edited By chaosnovaxz

Love how any CoD article brings out multiple flamers. It's not my favorite franchise either, but I do enjoy playing the multiplayer with my friends quite regularly (in private chat of course for obvious reasons).

I fail to see why so many basement-dwellers feel the need to just talk shit all of sudden or, being more polite, why they "hope this era is over".

That's like, if I didn't like eating a certain food, but a lot of other people did, and suddenly that food was going to go away, and I said "thank god we won't have it anymore!" What do I care if something I never interacted with existed or not? It would be an utterly stupid thing to say.

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Boopie

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Edited By Boopie

who cares its not like he had anything to do with making the games

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Grimluck343

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Edited By Grimluck343

Herp derp Call of Duty herp derp remaking same game herp derp I'm so witty herp derp.

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petitfool

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Edited By petitfool

@Ocelot237 said:

He's getting out before the crunch starts on Modern Warfour.

Don't you mean Modern 4fare?

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RoyCampbell

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Edited By RoyCampbell
@Grimluck343 said:

Herp derp Call of Duty herp derp remaking same game herp derp I'm so witty herp derp.

You're pointing out the incompetence of other people - in a rather unsophisticated fashion - while using "herp derp" yourself? 
 
Just... shush. Whenever you feel you need your fingers to scrape across your keyboard and hit "post reply", give it a second thought, and maybe a few reassuring subsequent thoughts.
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twillfast

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Edited By twillfast

@m2cks said:

@Ocelot237 said:

He's getting out before the crunch starts on Modern Warfour.

Don't you mean Modern 4fare?

It'll be Modern War4Free.

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jasondesante

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Edited By jasondesante

The "main face" behind Call Of Duty, joined the company in 2006.

Call of Duty came out in 2003.

He joined the company in 2006

He was considered the most important guy developing the franchize, and he joined the company 3 years after it was created.

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divakchopra

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Edited By divakchopra

maybe he'll play professional bowling

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petitfool

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Edited By petitfool

@twillfast said:

@m2cks said:

@Ocelot237 said:

He's getting out before the crunch starts on Modern Warfour.

Don't you mean Modern 4fare?

It'll be Modern War4Free.

No no no no, Modern 4Fee. The game will come in pieces, and they'll microtransact each individual piece of the disc.

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Procyon27

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Edited By Procyon27

I wish I was cool enough to hate something I never play.

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Grimluck343

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Edited By Grimluck343

@RoyCampbell said:

@Grimluck343 said:

Herp derp Call of Duty herp derp remaking same game herp derp I'm so witty herp derp.

You're pointing out the incompetence of other people - in a rather unsophisticated fashion - while using "herp derp" yourself? Just... shush. Whenever you feel you need your fingers to scrape across your keyboard and hit "post reply", give it a second thought, and maybe a few reassuring subsequent thoughts.

Nah, every time I hear this idiotic argument (someone likes something thatI don't? What a bunch of fucking losers!) I just slap my erect dick on the keyboard. I'm pretty much guaranteed that whatever ends up on the screen will be at the same level as whatever dumb arguments they have. For instance, yours.

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J12088

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Edited By J12088

@Grimluck343: If you like shitty games that's great. Continue wasting your parents money on shitty games. You're free to do so. The same as I'm free to call it a shit game. Cause it is.

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Grimluck343

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Edited By Grimluck343

@J12088 said:

@Grimluck343: If you like shitty games that's great. Continue wasting your parents money on shitty games. You're free to do so. The same as I'm free to call it a shit game. Cause it is.

Holy thread necro Batman. Also, did you read that whole thing I wrote about people bitching because someone likes things that they don't? That was directed towards people like you.

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WilltheMagicAsian

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@Grimluck343 said:

@J12088 said:

@Grimluck343: If you like shitty games that's great. Continue wasting your parents money on shitty games. You're free to do so. The same as I'm free to call it a shit game. Cause it is.

Holy thread necro Batman. Also, did you read that whole thing I wrote about people bitching because someone likes things that they don't? That was directed towards people like you.

Eh, he's responding to a bot. (the source of the necro-post.)