This all seemed so very unnecessary.
Like first you decide to have a fan event with 200$ tickets after saying that Diablo fans will have an exciting year to look forward to. Then you have to temper excitement with a press release that 1. confirms that diablo 4 is a game and 2. that it won't be at blizzcon. But at least there will be diablo-related news! Then you have a very uninspiring stage show where hardly anything exciting gets announced, but you keep the diablo segment as last. And then they ended it with a Diablo mobile game that uses the same tech as previous Netease games. They knew beforehand that people would not like this and powered through.
It would have been nice if everyone was prepared for the dissapointment of not hearing anything about Diablo 4. For instance, the host could have reiterated the information that they released in the blogpost. Just to make sure that everyone in the room knows what's up. Apparently not all those Diablo fans were up to date on the fact that the new Diablo 4 is in some form of production. Very strange!! I can see how putting a logo up & changing the workflow to deal with possible angry fans is not something you want to do as Diablo 4 team, but they could have had someone say that the new Diablo game is in production at least. After all, they already spoiled the announcement with that blogpost.
Now i don't know all the different ways in which people have been angry, but booing & asking sarcastic questions at the panel doesn't sound all too bad. I'm getting tired from all the pearlclutching from gamers that a dev made an off the cuff remark about phones like if that was the most hostile shit he could've come up with. Imagine if he walked off stage after getting asked if it was an aprils fool joke. Everyone would have ridiculed him for being so thin skinned. Why doesn't that work the other way around? Additionally , I heard about some petition that got started to cancel the Diablo mobile game and that just seems dumb.
All that could have been avoided if Blizzard thought critically about what they were going to offer to the people they sold their 200$ tickets to. Now i heard that they were planning to show something Diablo 4 related at the end, but the team didn't feel comfortable about that. So they cut it, but decided to leave the mobile game in. At that point, if you have any feeling with the community, it should raise an alarm to you that this is a real shitty way to treat your hardcore diablo fans. But they didn't! That's on Blizzard.
Honestly, if i was CEO at blizzard, i would put all the IP's on mobile in the upcoming years. I've seen how successful PUBG & Fortnite are. I've seen Diablo-type games on mobile get recommended by actual humans that enjoy it. There are plenty of ways to make the act of building stuff & sending units around, a thing you can play on mobile. The Warcraft & Starcraft brands are strong and all those games would sell boatloads. After all, people are nowadays okay with the idea that they get to play a game on a phone that gives a subpar experience to PC's or consoles. Diablo on mobile is a no-brainer.
But you don't want that to be the message you tell your hardened fans. You want them to focus on the big mainline games and position the mobile games to those hardcore fans as the revenue streams that enable them to focus more resources on the big games that the true fans love. And assure them that the mobile games doesn't contain exclusive canon storybeats. Just side stories & rehashes of stories they've seen in the mainline games already. Some of the Final Fantasy mobile games pretty much work like that and that community seems to be totally fine with that. We all know that putting these IP on mobile will be a financial success, the hardcore blizzard fans just don't want them to 'stoop to that level'. A few years ago those fans would hate to see Blizzard use lootboxes and here we are. The business is not going to keep money on the table because certain fans won't like it. They will only refrain from doing it if they feel like it will negatively impact their financial situation in the future. As long as their mainline games are good, which is something they control themselves, there's no reason why having mobile games will steer people away from their big titles. So it makes complete sense why they are doing this.
So yeah, i guess that Blizzard did put themselves in a dumb position and people getting mad at that is understandable. But at the same time, i feel like it must be nearly impossible for a room of blizzard fans to not be up to date with a blogpost that i, as someone that hasn't even played Diablo 3, did hear about. And them then getting real upset about an off the cuff remark to a sarcastic question and starting a rediculous petition to cancel the game is just silly.
Oh by the way, those blizzard folk enabling that anger by calling it out as PASSION, drives me up the wall though. You know, you can have passionate fans that are passionate in a positive way too right? Why are you trying to downplay that people being angry at you might be concerning? I certainly don't hope they play videoclips of this kerfuffle to show the diablo 4 team how passionate their fans are, with the intent to inspire the team. There is a difference between passion that's positive and this negative passion. A company shouldn't just handwave it away and treat it like a good thing.
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