I stumbled upon this on Xbox.com and was really surprised. Is the video game industry really that big now? I mean, this is cool I guess, but a little weird.
I'm still not 100% sure if it's just going to be broadcasted via MTV before the real conference, or if it's going to be part of the conference. Cool stuff though."We look forward to making entertainment history again at E3 Expo 2010 and can’t think of a better partner than MTV Networks to exclusively share our news, experiences and Cirque du Soleil's amazing creativity with an entirely new audience," said Don Mattrick, senior vice president, Interactive Entertainment Business, Entertainment and Devices Division at Microsoft.
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