Combat Monday Knight?

 MNC looks like a fantastic game. The multiplayer is fairly balanced, the art style is charming, and the game feels fun to play. 
I'm going to try and buy it before the TnT, but I can't convince any of my friends to try it out. 
The most I've gotten them to say is "I'll wait for a deal of the week." If I wanted to get the most out of this game, though,  
I would need a team to play it with. Any tips on convincing them?