Wait, they expect the deal to break even in nine months? 2.5 billion in profits from sales and merchandizing from this one game alone? What?
not that im saying or even think this is a remote possibility, last year on my sons birthday he spent over £300 on Minecraft trinkets, Steve and Creeper models, Minecraft papercraft sets and all sorts of wierd clothing.
There is an absolute ton of paraphernalia for this game , not to mention all the different versions of the game we own and multiple DLC for the console versions.
Ok so i scrolled down and was going to take a pass but i saw the tweets and thinking they were generated by the game I was instantly intent on reading, sadly the drama was real life and my interest waned.